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Dan Mockroft

๐Ÿ‘ค Speaker
181 total appearances

Appearances Over Time

Podcast Appearances

SaaS Interviews with CEOs, Startups, Founders
Bug reporting tool Breaks $4800/mo, 600 Customers After Raising $1.5m at $6m Valuation

And also we, uh, we have an onboarding video and we just tried to like, uh, put it on YouTube and see how it would perform.

SaaS Interviews with CEOs, Startups, Founders
Bug reporting tool Breaks $4800/mo, 600 Customers After Raising $1.5m at $6m Valuation

And, uh, like that performed surprisingly well.

SaaS Interviews with CEOs, Startups, Founders
Bug reporting tool Breaks $4800/mo, 600 Customers After Raising $1.5m at $6m Valuation

So like, even for an ad, like 75%, uh, watch time, we're getting like on average watch time is 75%.

SaaS Interviews with CEOs, Startups, Founders
Bug reporting tool Breaks $4800/mo, 600 Customers After Raising $1.5m at $6m Valuation

I believe it's going to be like under 10 euros per paid customer.

SaaS Interviews with CEOs, Startups, Founders
Bug reporting tool Breaks $4800/mo, 600 Customers After Raising $1.5m at $6m Valuation

That I don't know from the top of my head.

SaaS Interviews with CEOs, Startups, Founders
Bug reporting tool Breaks $4800/mo, 600 Customers After Raising $1.5m at $6m Valuation

From the signups, I think we're paying like less than 10 euros per sort of signup.

SaaS Interviews with CEOs, Startups, Founders
Bug reporting tool Breaks $4800/mo, 600 Customers After Raising $1.5m at $6m Valuation

And then I guess you can convert that.

SaaS Interviews with CEOs, Startups, Founders
Bug reporting tool Breaks $4800/mo, 600 Customers After Raising $1.5m at $6m Valuation

So like, what about 15 signups?

SaaS Interviews with CEOs, Startups, Founders
Bug reporting tool Breaks $4800/mo, 600 Customers After Raising $1.5m at $6m Valuation

Yeah.

SaaS Interviews with CEOs, Startups, Founders
Bug reporting tool Breaks $4800/mo, 600 Customers After Raising $1.5m at $6m Valuation

So I think on get up, like you have to pay, like if you want to track clicks.

SaaS Interviews with CEOs, Startups, Founders
Bug reporting tool Breaks $4800/mo, 600 Customers After Raising $1.5m at $6m Valuation

So like we're paying in some regions, I think mostly like the U S and like Europe and North America.

SaaS Interviews with CEOs, Startups, Founders
Bug reporting tool Breaks $4800/mo, 600 Customers After Raising $1.5m at $6m Valuation

I don't,

SaaS Interviews with CEOs, Startups, Founders
Bug reporting tool Breaks $4800/mo, 600 Customers After Raising $1.5m at $6m Valuation

know how much like the cost per click um i'm not that sure about like the the thing with getup is that like you have high purchase intent so that's great um and like if you have a good retention customer lifetime value i think that's uh that's also great i think the challenge that we find with getup um is that we are essentially creating our new um our own category so like we're not um something that's been that's existed before and like we're not technically bug tracking

SaaS Interviews with CEOs, Startups, Founders
Bug reporting tool Breaks $4800/mo, 600 Customers After Raising $1.5m at $6m Valuation

So like people like looking for adjacent things, uh, and then they find the bird.

SaaS Interviews with CEOs, Startups, Founders
Bug reporting tool Breaks $4800/mo, 600 Customers After Raising $1.5m at $6m Valuation

Um, so it's not always easy to kind of like, um, tell the person that it's not, you know, exactly a bug tracking, for example.

SaaS Interviews with CEOs, Startups, Founders
Bug reporting tool Breaks $4800/mo, 600 Customers After Raising $1.5m at $6m Valuation

Um, get up, I think works for us more because get up seems to have like more technical audience versus Capterra or like more like developers, um, uh, looking for tools there.

SaaS Interviews with CEOs, Startups, Founders
Bug reporting tool Breaks $4800/mo, 600 Customers After Raising $1.5m at $6m Valuation

That's a good question.

SaaS Interviews with CEOs, Startups, Founders
Bug reporting tool Breaks $4800/mo, 600 Customers After Raising $1.5m at $6m Valuation

Or a range.

SaaS Interviews with CEOs, Startups, Founders
Bug reporting tool Breaks $4800/mo, 600 Customers After Raising $1.5m at $6m Valuation

I can tell it's like in the tens, but we're not spending too much money.

SaaS Interviews with CEOs, Startups, Founders
Bug reporting tool Breaks $4800/mo, 600 Customers After Raising $1.5m at $6m Valuation

So because the cost per signup is quite high for us, at least, we pay for the presence.