Dana Auslander
speaker
558 appearances
1 recordings
1 series
first heard May 2026
last heard 4 May
Dana Auslander’s voice in public audio — every appearance, attributed to the second.
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recordings per month · last 12 monthsRecordings per month over the last 12 months — 1 in all, peaking in May 2026 with 1.
Appearances
It's not a scarce diamond.
It's just manufactured scarcity, but it is a Birkin or a Kelly.
That's why we, for the funds, we had to really narrowly define the category.
That's important.
You can't really go outside this narrow definition because it just applies to these two styles, the Birkin and the Kelly.
Okay.
You can't even get an Evelyn.
An Evelyn is another bag.
A Constance is another Hermes bag.
Those are not quarter bags.
And so this is manufactured scarcity.
It's completely imposed by Hermes via its store policy.
And that's really what we're leveraging.
I don't think it'll go away in the next, I would say, five to 10 years.
And at that point, we'll already expand because what we're doing right now is we're still a wealth tech company.
So what we're doing is we're just doing Hermes first, and then we're going to move over to watches, to wines and spirits, to jewelry.
So we're just testing this thesis out now and then moving on to other categories in a horizontal integration.
I don't think Hermes is going to change its
It hasn't changed its policy in 47 years since Birkin was created.
I don't think it's going to change it anytime soon.
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