Danny Parkins

They cover the website, the infrastructure.

And so since everything is donated to this, last year we raised $750,540.

And at the end of all of the accounting,

You know, $750,540 was wired to BrainUp, and we can put that towards clinical trials for research at Chicago area hospitals.

So, you know, I'm really proud that there's no overhead so that every dollar spent gets to go to the cause.

Hey man, this is what I look like on the good days.

At the end of it, it's kind of ugly, man.

You guys got such nice HD cameras there at the score, but I don't have my wardrobe stylist and my makeup team here from Fox for it.

So yeah, I look pretty haggard at the end of it.

The 24-hour part is...

You know, it's a little bit of a stunt.

And, you know, you guys have known me long enough and know my radio history.

I like a good stunt.

But it draws attention to it.

But it also really allows for... I mean, we take...

Dozens and dozens and dozens of calls.

Just people telling their story.

Who are they remembering?

Who are they honoring?

Who are they donating for?