Darren Marble

And one of these steps requires a third party auditor. The other step requires a third party securities lawyer or a securities law firm. And that's the trade off. So, you know, I will sometimes say that this industry is the opposite or the antithesis of cryptocurrency. No judgment on crypto, although I'm not active in that space.

And one of these steps requires a third party auditor. The other step requires a third party securities lawyer or a securities law firm. And that's the trade off. So, you know, I will sometimes say that this industry is the opposite or the antithesis of cryptocurrency. No judgment on crypto, although I'm not active in that space.

But with crypto, you can kind of launch a meme coin and tomorrow start pumping and promoting. And that's not how this industry works. These are real businesses that have real revenues in products and services that are raising capital, selling real securities. And that requires a process of disclosure, audits, legal work,

But with crypto, you can kind of launch a meme coin and tomorrow start pumping and promoting. And that's not how this industry works. These are real businesses that have real revenues in products and services that are raising capital, selling real securities. And that requires a process of disclosure, audits, legal work,

And then once you go through that process, and this could take 30, 60, 90 days, depending on the readiness of the business, then you launch the campaign. And from there, there's a marketing campaign that takes place. There's a marketing campaign to your customers, your fans, your followers. You could invest dollars in paid media. You could bring in influencers or celebrities to market the deal.

And then once you go through that process, and this could take 30, 60, 90 days, depending on the readiness of the business, then you launch the campaign. And from there, there's a marketing campaign that takes place. There's a marketing campaign to your customers, your fans, your followers. You could invest dollars in paid media. You could bring in influencers or celebrities to market the deal.

All of these things are now legal. So that's kind of the upside.

All of these things are now legal. So that's kind of the upside.

You know, alternatives are maybe the most exciting aspect of the financial markets right now. Alternatives meaning investment opportunities that are not public, right? So you've got stocks, bonds, those things are public. There's a lot of liquidity. Alternatives are startups, right?

You know, alternatives are maybe the most exciting aspect of the financial markets right now. Alternatives meaning investment opportunities that are not public, right? So you've got stocks, bonds, those things are public. There's a lot of liquidity. Alternatives are startups, right?

They are secondaries, maybe secondaries in Anduril or Stripe, you know, big, big multibillion dollar private companies. But where there's demand for those securities are real estate investments, private credit. So, you know, this market is maybe the fastest growing market in industry. in U.S. capital markets right now.

They are secondaries, maybe secondaries in Anduril or Stripe, you know, big, big multibillion dollar private companies. But where there's demand for those securities are real estate investments, private credit. So, you know, this market is maybe the fastest growing market in industry. in U.S. capital markets right now.

One of the reasons, by the way, is that fewer companies are going public right now than ever before. So there's a backlog of companies that raise a lot of money. They're private. They don't want to go public. They're not having a hard time raising capital in private markets. And also, people watching Jim Cramer's CNBC, that's an old model. That's a dying model. That's a dying network, truthfully.

One of the reasons, by the way, is that fewer companies are going public right now than ever before. So there's a backlog of companies that raise a lot of money. They're private. They don't want to go public. They're not having a hard time raising capital in private markets. And also, people watching Jim Cramer's CNBC, that's an old model. That's a dying model. That's a dying network, truthfully.

Cramer's become a meme. The average millennial or Gen Z investor doesn't trust traditional financial media. They don't get their news from Jim Cramer or CNBC. They get their news from newsletters, from X, from TikTok, from Instagram, from consumable viral content. So the younger investors are actually more interested in alternatives now than ever before.

Cramer's become a meme. The average millennial or Gen Z investor doesn't trust traditional financial media. They don't get their news from Jim Cramer or CNBC. They get their news from newsletters, from X, from TikTok, from Instagram, from consumable viral content. So the younger investors are actually more interested in alternatives now than ever before.

Um, you know, I think that the risks are that you're investing in a, an asset that doesn't have liquidity. So you're not going to buy $350 of a startup in our show and flip it for a thousand dollars tomorrow. Somebody investing in cards and coffee is hoping that you as the founder. are going to be able to exit the business one day. It could be in two years, it could be in five years.

Um, you know, I think that the risks are that you're investing in a, an asset that doesn't have liquidity. So you're not going to buy $350 of a startup in our show and flip it for a thousand dollars tomorrow. Somebody investing in cards and coffee is hoping that you as the founder. are going to be able to exit the business one day. It could be in two years, it could be in five years.

Maybe you sell the company, maybe you IPO, maybe you don't, right? So there's risk there. But that's where there's also massive reward. So we have an investor, for instance, in our company, who you met in the series, Cyan Bannister. Cyan is a famous Silicon Valley investor.

Maybe you sell the company, maybe you IPO, maybe you don't, right? So there's risk there. But that's where there's also massive reward. So we have an investor, for instance, in our company, who you met in the series, Cyan Bannister. Cyan is a famous Silicon Valley investor.