Darren Marble
speaker
234 appearances
3 recordings
2 series
first heard Dec 2024
last heard 3 Oct
Darren Marble’s voice in public audio — every appearance, attributed to the second.
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recordings per month · last 12 monthsRecordings per month over the last 12 months — 2 in all, peaking in Oct 2025 with 2.
Appearances
And then once you go through that process, and this could take 30, 60, 90 days, depending on the readiness of the business, then you launch the campaign. And from there, there's a marketing campaign that takes place. There's a marketing campaign to your customers, your fans, your followers. You could invest dollars in paid media. You could bring in influencers or celebrities to market the deal.
All of these things are now legal. So that's kind of the upside.
You know, alternatives are maybe the most exciting aspect of the financial markets right now. Alternatives meaning investment opportunities that are not public, right? So you've got stocks, bonds, those things are public. There's a lot of liquidity. Alternatives are startups, right?
They are secondaries, maybe secondaries in Anduril or Stripe, you know, big, big multibillion dollar private companies. But where there's demand for those securities are real estate investments, private credit. So, you know, this market is maybe the fastest growing market in industry. in U.S. capital markets right now.
One of the reasons, by the way, is that fewer companies are going public right now than ever before. So there's a backlog of companies that raise a lot of money. They're private. They don't want to go public. They're not having a hard time raising capital in private markets. And also, people watching Jim Cramer's CNBC, that's an old model. That's a dying model. That's a dying network, truthfully.
Cramer's become a meme. The average millennial or Gen Z investor doesn't trust traditional financial media. They don't get their news from Jim Cramer or CNBC. They get their news from newsletters, from X, from TikTok, from Instagram, from consumable viral content. So the younger investors are actually more interested in alternatives now than ever before.
Um, you know, I think that the risks are that you're investing in a, an asset that doesn't have liquidity. So you're not going to buy $350 of a startup in our show and flip it for a thousand dollars tomorrow. Somebody investing in cards and coffee is hoping that you as the founder. are going to be able to exit the business one day. It could be in two years, it could be in five years.
Maybe you sell the company, maybe you IPO, maybe you don't, right? So there's risk there. But that's where there's also massive reward. So we have an investor, for instance, in our company, who you met in the series, Cyan Bannister. Cyan is a famous Silicon Valley investor.
She and her husband invested $50,000 into Uber as a private company in the seed round and turned that $50,000 into 200 and something odd million at the IPO. That's the kind of return you're not going to get investing in a public company, unless you're holding it, you know, Nvidia for 15 years. So there's this kind of asymmetric upside in the right alternative investment deals.
I love it. You know that I believe in it. And I think there's a system that needs to be disrupted. That system is a system of traditional venture capital, where the rich get richer. You've got the limited partners investing in the general partners, and you've got these multi billion dollar funds. And these people are touting access to the best startups. And
You know, this is the rich getting richer. And what I believe is that real wealth can be created and should be created by everyday Americans, regardless of how rich you are, how successful you are. You shouldn't need to stroke a million dollar check or a 10 million dollar check into a business to be able to earn a real return, to earn a venture style return.
So what we're doing is we're working to level the playing field. and make it exciting. The whole purpose of this show is to provide entertainment, insight, education, and access. Access to exciting investments that the average person has never had access to until now. And that's what we believe in.
It's a very good question. You know, I think there's a common adage and it's probably been said before on your show, which is invest in what you know. Right. So everybody has some level of expertise, whether they know it or not. A lot of people have expertise.
They don't think they're experts, but they are relative to someone else down the street that doesn't have three years, four years of experience doing whatever they're doing. Investing in what you know is a good starting point.
You're never going to be an expert in five sectors, 10 sectors, but maybe you're an expert or you have some knowledge or some advantage in one because you worked at a business, you started a company in some sector, you're passionate about consumer products or medical devices because you have a family member that had some issue and you've got some knowledge.
I think that's one thing is kind of investing in your passions, things you are knowledgeable about. That's going to make it a little bit easier. And what's cool about this industry is that the retail investor can invest $100 into Cards & Coffee or another company in our show or outside of the show. You don't need to put in your life savings. In fact, of course, you shouldn't.
So not to say that the person that's investing $100 shouldn't do any due diligence, but at minimum, I like the idea of people investing into things they know they have some expertise in. That's maybe a good starting point.
We're looking for exceptional founders. In a lot of ways, we operate our business like a venture fund. So we're not technically making an investment, a direct cash investment in the companies in our show, but we are getting equity. We're getting compensated in equity. And so we're looking for incredible businesses, but incredible founders. This is a show.
So we are looking for people that are interesting, authentic, entertaining, maybe a little bit eccentric, that will play well in a show like this, right? Where they're going through multiple challenges. So we're looking for diverse founders, founders of color, female founders, women-owned businesses,
to really give viewers a sense of, you know, the average, you know, kind of, there's so much out there. We've never wanted this show to be, it's the white male founder show, whether, you know, that's just boring. And that's not the reality of this country today. There's a lot of diversity out there in the world of entrepreneurship.
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