Daryl

speaker
360 appearances 8 recordings 2 series first heard Dec 2024 last heard 22 Jan

Daryl’s voice in public audio — every appearance, attributed to the second.

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recordings per month · last 12 months
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Recordings per month over the last 12 months — 1 in all, peaking in Jan 2026 with 1.

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They want us to be around in 10 years. My vendors want us to make great money. And we take care of our clients. We take care of our vendors. And we take care of our people. We give equity down to the installer technician level. Love it. And I said this. I'm like, guys, I want you to be millionaires. I want you to be bought in. But what's in it for me?
I want you to think what's in it for – when you're a leader, you should say what's in it for me from the co-worker standpoint, the people that work for you. Yep. And this idea is if they're winning. So when we sit down, I want to know, Chris, what are your goals? What are your dreams? What do you want out of life? Like, you want to buy a house?
You want to take your kids on this big trip each year? You reverse engineer those goals, and I'll say, Chris, if we just increase your conversion rate and you worked with this guy for one week, sounds like a step back. You would hit your goal. You'd buy your house in 2025 instead of 2027. Like, doesn't that, don't you want that?
And sometimes you look at their face and they're like, that's not really my dream. Like literally that's what my wife wants to do. And you say, you really got to peel the onion back and figure out what their dreams are. Instead of a performance improvement plan, how can you get them to buy in? If they don't buy in,
You know, I always say, listen, I'm going to give you the opportunity to go work for my competitor. Yeah.
That is the worst management ever.
COVID. COVID was a big one. I didn't know. We heard about this coronavirus, and everybody's like, corona. We didn't know. And then people started dying. It's all over the news. And it was a really hard day, because we started having clients soon.
we didn't i didn't know if it was going to kill off half the population i just knew no matter what this company was going to survive and this guy tyler walks into my office and he goes hey man you don't look so good he's like everything's going to be okay he's like you know my wife makes really good money she makes more than i do he goes i don't expect anything in return you don't have to pay me back but why don't you cut my pay in half wow this is a technician
And I just kind of looked down. I said, we don't need to do that. I said, we're still fine. And the next, there was a line. And one of the gals walks in the call center and says, hey, why don't you take all my PTO? I don't need it. Just if anybody's sick. And people just started coming into my office and just not complaining, just offering me this.
And I really reflected and I said, I love these people, but I got to become a better leader. I need to work on me. Because if they're willing to do that for us, I need to do way more. I need to have a dream so big that everybody else's dream could fit inside. And we can accomplish that. And, you know, there's this book called The Compound Effect by Darren Hardy.
And he wrote down 100 things he wanted in The Perfect Wife. He literally wrote down, you know, the greatest mother and every single feature. And he reads this list and he's going through it and he goes, I can never pull a chick like this. So we wrote down 100 things he would need to become to be worthy of such a great partner. And so I needed to write down 30 things that I would need.
I didn't do 100. But I wrote down a great communicator. Like, I wrote down all these things that I needed to become to be worthy of such great people on my team. And, you know, I always thought I tried. But that was a rude awakening of, like, whoa, dude. Like, these people are actually not only bought in, but they got your back, man. Like they're going to go to war with you.
And it's a great feeling, man. And I'll tell you, like we made it through that. We got the PPP money went straight into marketing and that just exploded us. And, you know, we've all got these stories of like the business was doing good, but it went to like excellent. And now I feel like we're making history. And I'm just not done yet.
It's true. And I'll tell you guys, this is a little hint for the listeners is, and I'll go back to Al Levy, and I've had a lot of consultants. There's a lot of great people. Al said, what I'm going to show you how to do is no longer be a slave to your workers. He goes, I don't want you to recruit anybody because you pay more and more. You don't need to find people with bad habits.
He goes, we're going to show you how to make homegrown badasses. And he goes, you're going to find great personalities and you're going to teach them the skills. Before, I would just say, I'm just going to pay you more. I'll pay you a higher percentage, higher hourly, whatever it was. Those people are willing to go for the next $10 more.
And so we built homegrown, loyal, badasses that make a lot of money. And all I did was listen. And I said, Chris, you don't believe in these rollers, do you? You think there's some better out there? And he goes, yeah, the double Z bearing, lifetime self-lubricating. I go, where do we buy them from? Let's bring them in. This guy started selling rollers on every single job because he believed.
So then I created this policy. If you find a better product than I get at MassScale, we'll bring that product in. And we have options. We don't give out ultimatums. We give choices. And when they actually had a say, when you listen to, I'm sure Henry Ford listened to the assembly line to make it way better. When you start listening and saying, instead of saying, no, no, no, we're working on it.
We're behind a desk. You guys are in the field. We know better. No, we don't. No, we don't. Listen to the people fighting the boots on the ground. They're the guys sweating in 140 degrees. They're the guys going out zero degrees in Minnesota. So sometimes my management hates it. And I don't like to call management my coaches.
My coaches hate it because they're like, why do you always listen to them? And I'm like, they're not complaining. They're coming up with solutions if we just listen.
so much value. Money is irrelevant. There's been study after study after about $74,000. It's not irrelevant, but it's not as big. If you could meet your financial needs, a basic car, put clothes on your kids' backs, eat good. There's so many more important things, especially in this new generation is they want to be part of something. They want to be involved. They want to get trained.
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