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Dave Anderson

๐Ÿ‘ค Speaker
315 total appearances

Appearances Over Time

Podcast Appearances

Escaping the Drift with John Gafford
Broadcasting to Sales Mastery: Dave Anderson on Loyalty and Resilience

You just got to go in there and do the job without thinking. That doesn't work for me. And what I realized when I got out of it, when you look at my resume, it's all radio, television, film, stand up, all of these things. And if you're a supervisor, you're like, you're just going to do this until you go back to Hollywood. And I'm like, no, I want to do this.

Escaping the Drift with John Gafford
Broadcasting to Sales Mastery: Dave Anderson on Loyalty and Resilience

And nobody would hire me except for sales gigs. And so I realized that I've been selling since 1987. I've been selling since I was nine years old. The job is to show people how what you have is going to make their lives better or solve a problem. And at that point, once I realized that, I started really killing any sales jobs. So I sold everything from cable to gutters.

Escaping the Drift with John Gafford
Broadcasting to Sales Mastery: Dave Anderson on Loyalty and Resilience

And nobody would hire me except for sales gigs. And so I realized that I've been selling since 1987. I've been selling since I was nine years old. The job is to show people how what you have is going to make their lives better or solve a problem. And at that point, once I realized that, I started really killing any sales jobs. So I sold everything from cable to gutters.

Escaping the Drift with John Gafford
Broadcasting to Sales Mastery: Dave Anderson on Loyalty and Resilience

And nobody would hire me except for sales gigs. And so I realized that I've been selling since 1987. I've been selling since I was nine years old. The job is to show people how what you have is going to make their lives better or solve a problem. And at that point, once I realized that, I started really killing any sales jobs. So I sold everything from cable to gutters.

Escaping the Drift with John Gafford
Broadcasting to Sales Mastery: Dave Anderson on Loyalty and Resilience

And then I started selling home security systems. And I worked for Honeywell. Honeywell had one. And then I was going around cutting out ADT systems. And so ADT bought my contract. And I wound up selling for ADT. And then people were asking me, how do you sell like this? And I just got sick of telling them. So I wrote a book called Pitch, Close, Upsell, Repeat as to what my sales strategy was.

Escaping the Drift with John Gafford
Broadcasting to Sales Mastery: Dave Anderson on Loyalty and Resilience

And then I started selling home security systems. And I worked for Honeywell. Honeywell had one. And then I was going around cutting out ADT systems. And so ADT bought my contract. And I wound up selling for ADT. And then people were asking me, how do you sell like this? And I just got sick of telling them. So I wrote a book called Pitch, Close, Upsell, Repeat as to what my sales strategy was.

Escaping the Drift with John Gafford
Broadcasting to Sales Mastery: Dave Anderson on Loyalty and Resilience

And then I started selling home security systems. And I worked for Honeywell. Honeywell had one. And then I was going around cutting out ADT systems. And so ADT bought my contract. And I wound up selling for ADT. And then people were asking me, how do you sell like this? And I just got sick of telling them. So I wrote a book called Pitch, Close, Upsell, Repeat as to what my sales strategy was.

Escaping the Drift with John Gafford
Broadcasting to Sales Mastery: Dave Anderson on Loyalty and Resilience

And then the next thing I know, you know, 100,000 books out of the trunk. And here we are.

Escaping the Drift with John Gafford
Broadcasting to Sales Mastery: Dave Anderson on Loyalty and Resilience

And then the next thing I know, you know, 100,000 books out of the trunk. And here we are.

Escaping the Drift with John Gafford
Broadcasting to Sales Mastery: Dave Anderson on Loyalty and Resilience

And then the next thing I know, you know, 100,000 books out of the trunk. And here we are.

Escaping the Drift with John Gafford
Broadcasting to Sales Mastery: Dave Anderson on Loyalty and Resilience

What made you great? Bro, they asked Jeff Bezos one time, how does he pick an employee, especially when it comes to his inner circle? And he said, simply, I find the laziest person I can find because a lazy person is going to figure out the simplest way to do it. And what I realized is I'm in Philly. You said it yourself. It's Philly. Someone just got shot.

Escaping the Drift with John Gafford
Broadcasting to Sales Mastery: Dave Anderson on Loyalty and Resilience

What made you great? Bro, they asked Jeff Bezos one time, how does he pick an employee, especially when it comes to his inner circle? And he said, simply, I find the laziest person I can find because a lazy person is going to figure out the simplest way to do it. And what I realized is I'm in Philly. You said it yourself. It's Philly. Someone just got shot.

Escaping the Drift with John Gafford
Broadcasting to Sales Mastery: Dave Anderson on Loyalty and Resilience

What made you great? Bro, they asked Jeff Bezos one time, how does he pick an employee, especially when it comes to his inner circle? And he said, simply, I find the laziest person I can find because a lazy person is going to figure out the simplest way to do it. And what I realized is I'm in Philly. You said it yourself. It's Philly. Someone just got shot.

Escaping the Drift with John Gafford
Broadcasting to Sales Mastery: Dave Anderson on Loyalty and Resilience

so i would turn on the tv at four o'clock in the morning and the 600 block of 19th street there were three shootings and so the 600 block of 19th street is where i would go hey hey listen not to bother you uh real quick do you know miss jenkins just got shot oh you didn't hear what what kind of security system do you have well you know we're running a 39 special right now oh no you don't need to worry about credit or a long-term contract it's month to month sign here and here and so by the end of the block

Escaping the Drift with John Gafford
Broadcasting to Sales Mastery: Dave Anderson on Loyalty and Resilience

so i would turn on the tv at four o'clock in the morning and the 600 block of 19th street there were three shootings and so the 600 block of 19th street is where i would go hey hey listen not to bother you uh real quick do you know miss jenkins just got shot oh you didn't hear what what kind of security system do you have well you know we're running a 39 special right now oh no you don't need to worry about credit or a long-term contract it's month to month sign here and here and so by the end of the block

Escaping the Drift with John Gafford
Broadcasting to Sales Mastery: Dave Anderson on Loyalty and Resilience

so i would turn on the tv at four o'clock in the morning and the 600 block of 19th street there were three shootings and so the 600 block of 19th street is where i would go hey hey listen not to bother you uh real quick do you know miss jenkins just got shot oh you didn't hear what what kind of security system do you have well you know we're running a 39 special right now oh no you don't need to worry about credit or a long-term contract it's month to month sign here and here and so by the end of the block

Escaping the Drift with John Gafford
Broadcasting to Sales Mastery: Dave Anderson on Loyalty and Resilience

I met my month's quota, and then I would just rinse and repeat every day. That's it. I go to where the need is. I'm not trying to do the random, hi, how you doing? I'm Dave with ADT, and you know crime is bad. No, I'm going where the bleeding is happening, and I'm coming with gauze, some needles, some Band-Aids, and a daggone bus to take you to the hospital every day.

Escaping the Drift with John Gafford
Broadcasting to Sales Mastery: Dave Anderson on Loyalty and Resilience

I met my month's quota, and then I would just rinse and repeat every day. That's it. I go to where the need is. I'm not trying to do the random, hi, how you doing? I'm Dave with ADT, and you know crime is bad. No, I'm going where the bleeding is happening, and I'm coming with gauze, some needles, some Band-Aids, and a daggone bus to take you to the hospital every day.

Escaping the Drift with John Gafford
Broadcasting to Sales Mastery: Dave Anderson on Loyalty and Resilience

I met my month's quota, and then I would just rinse and repeat every day. That's it. I go to where the need is. I'm not trying to do the random, hi, how you doing? I'm Dave with ADT, and you know crime is bad. No, I'm going where the bleeding is happening, and I'm coming with gauze, some needles, some Band-Aids, and a daggone bus to take you to the hospital every day.

Escaping the Drift with John Gafford
Broadcasting to Sales Mastery: Dave Anderson on Loyalty and Resilience

The thing of it is everybody likes to buy. Nobody wants to be sold to. So the thing that people miss out on is they're worrying about their quotas. They're worrying about their commission. They're worrying about making money. They're not concerned about building relationships. It's not what you know. And the lie is it's who you know. No, it's not. It's who knows you and is willing to admit to it.