Dave Powell
speaker
715 appearances
3 recordings
1 series
first heard Jul 2026
last heard 28 Aug
Dave Powell’s voice in public audio — every appearance, attributed to the second.
Trend
recordings per month · last 12 monthsRecordings per month over the last 12 months — 3 in all, peaking in Jul 2026 with 2.
Appearances
but moving forward is this is a way to accelerate not only the growth of the world cup also the fifa club world cup because fifa and uefa have long been at odds over you know the champions league is uefa's you know it's not you know it's it's uefa's cash cow fifa would dearly love the
for the FIFA Club World Cup to become the premier football event club event on the planet over time I just think it's a way of generating fresh capital lots of it to go and
kind of expand what they already do and also to tap in and widen their commercial portfolio because the idea is they're going to pool all their commercial revenue together and then it's going to be a case of I just think we'll start to see more and more commercial deals done that maybe
don't chime with what the game should be, really.
But again, essentially, it's selling a portion of the game, whether or not FIFA are just...
They have to be moral arbiters or a figurehead.
They are the ones who ultimately determine what happens with the global game.
And to give up... Yes, they've couched it as it being a 20% stake or whatever and will always retain final say on everything and total influence.
But for how long?
I mean, this is something which very much just follows the American kind of sports investment playbook of...
So for a long, long time, outside investment from private equity funds or sovereign wealth funds was off the table for the major North American sports leagues.
past five years that's changed so teams have been allowed to these entities have been allowed to buy slivers of NBA teams NFL teams that now is ever increasing that percentage point keeps on increasing the allowable kind of how much you're allowed to do keeps on increasing and this is just this is kicking the door open to
totally privatised, for want of a better word, the FIFA and the global game and saying the whole thing's up for sale.
We already know that football's for sale because we've seen it with the Premier League over time.
The Premier League would argue otherwise, but
Premier League is now determined by the broadcast rights and who you know who's willing to pay the most and the commercial partners it makes and I think what the Premier League will do in time is something similar to what FIFA are going to do in terms of pulls all the commercial revenues together into cells like one beer partner so no so the idea of each club having their own
official beer partner will disappear and it'll be one kind of Premier League one but where the value will be higher so if that makes sense I think that similar type of thing is going to be at FIFA I think it's just going to be commercially this is just going to turn into a behemoth now because they've seen the opportunity that exists
when eyes have been opened in america and people are interested the iron is hot and there is a complete continent near enough which is um now ripe for marketing for growth and i think that's going to be a large part of it they will want to be have some positive legacy from this world cup um
If you look back at 1994, the year after was the formation of the MLS.
And the idea then was football's arrived.
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