David George

One, the models are going to get so much better.

And two, to me, it's an execution problem of building the capabilities to go execute that stuff on your behalf on the web.

So I think that's a really exciting future

There's gonna need to be tons of guardrails built into it.

You gotta build a ton of product and piping to do so.

It's really hard.

Instagram famously tried to do shopping kind of natively, and it's just too hard.

But I think that's a pretty exciting future, and shopping is just one category.

So if I take a step back and I think about AI, today, really active users spend almost 30 minutes a day in the products.

For context, users spend 50 minutes a day on Instagram, 70 minutes a day on TikTok.

They're monetizing only a slight few of them today.

Consumers get a ton of value.

There's going to be a ton of consumer surplus available.

And I think that could lend itself to the creation of a huge company, a massive company.

And again, I think Chagibati is in the lead today, but it's early.

I feel like I'm probably reasonably consensus on the excitement on the consumer side.

I can put it into context around this upside around price that you get on the P times Q, especially if time spent continues to go up, which I think it will as the models get better and they have memory and things like that.

I think on the

enterprise side.

One of the lessons I learned from SaaS and cloud, which by the way, the advancements of SaaS and cloud are tiny compared to the advancements of what AI is going to do, is I think maybe a little bit more expansively on what the companies can become on the enterprise side.