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David Naffziger

๐Ÿ‘ค Speaker
281 total appearances

Appearances Over Time

Podcast Appearances

SaaS Interviews with CEOs, Startups, Founders
1324 How He Bootstrapped to $6m in ARR

By the way, what year was this?

SaaS Interviews with CEOs, Startups, Founders
1324 How He Bootstrapped to $6m in ARR

See, this would have been 2008.

SaaS Interviews with CEOs, Startups, Founders
1324 How He Bootstrapped to $6m in ARR

So that's really helpful to get the gist of the company.

SaaS Interviews with CEOs, Startups, Founders
1324 How He Bootstrapped to $6m in ARR

And then walk me through today.

SaaS Interviews with CEOs, Startups, Founders
1324 How He Bootstrapped to $6m in ARR

I mean, what's the revenue model?

SaaS Interviews with CEOs, Startups, Founders
1324 How He Bootstrapped to $6m in ARR

Is it a SaaS-based play?

SaaS Interviews with CEOs, Startups, Founders
1324 How He Bootstrapped to $6m in ARR

So it's a SaaS-based play.

SaaS Interviews with CEOs, Startups, Founders
1324 How He Bootstrapped to $6m in ARR

It's a subscription service.

SaaS Interviews with CEOs, Startups, Founders
1324 How He Bootstrapped to $6m in ARR

We sell two products, one that monitors paid search for various forms of affiliate abuse, for partner compliance, and trademark protection.

SaaS Interviews with CEOs, Startups, Founders
1324 How He Bootstrapped to $6m in ARR

And we'll have some data that shows...

SaaS Interviews with CEOs, Startups, Founders
1324 How He Bootstrapped to $6m in ARR

where to prioritize your efforts.

SaaS Interviews with CEOs, Startups, Founders
1324 How He Bootstrapped to $6m in ARR

And then a second product monitors web content, we call it web compliance, for really regulatory concerns.

SaaS Interviews with CEOs, Startups, Founders
1324 How He Bootstrapped to $6m in ARR

I think that the problem that we solve exceptionally well revolves around, are your partners promoting you in the way that you've required them to?

SaaS Interviews with CEOs, Startups, Founders
1324 How He Bootstrapped to $6m in ARR

And so that might be

SaaS Interviews with CEOs, Startups, Founders
1324 How He Bootstrapped to $6m in ARR

Credit card companies who have very specific terms for how their cards are promoted will be more general brand compliance concerns.

SaaS Interviews with CEOs, Startups, Founders
1324 How He Bootstrapped to $6m in ARR

So you have to promote us alongside blank or in a way that sort of aligns with our brand image and so on and so forth.

SaaS Interviews with CEOs, Startups, Founders
1324 How He Bootstrapped to $6m in ARR

And David, for these products, don't go down every customer core, but on average, what are customers paying per month for this?