David Rosenthal

The NFL, and especially the Redskins, didn't have a lot of interest in doing so.

But moving the Rams to L.A.

forces the league to integrate because the L.A.

Coliseum, where the Rams want to play, is a publicly owned building.

And it's controlled then as now by the L.A.

Coliseum Commission.

And when Reeves and the Rams come out to petition their case that they should come be allowed to play in the Coliseum, well, the commission says, okay, we'll let you play here, but we're not going to allow any segregated home teams to use our stadium as their home stadium.

So you're going to have to integrate the team.

And this is where the public relations aspect of the Rams becomes clutch.

So A, they agree right away.

B, not only that, they say, great, we'll sign Kenny Washington.

who, before the war, had been a hero in Los Angeles.

He was a huge star for the UCLA football team, and all this was helped out by a savvy young intern for the Rams, one young Pete Rozelle.

who helps craft a lot of this strategy.

Yes, because this is something that would not be obvious, I think, for running this experiment.

what is the most entertaining game?

It's the most competitive game on the field.

And for all that we were just lauding Paul Brown and he's legendary, the teams he coached, he was too good.

His teams were too good.

So the Browns end up winning all four AAFC championships.