Deb Evans

speaker
1,276 appearances 4 recordings 1 series first heard Feb 2010 last heard Oct 2011

Deb Evans’s voice in public audio — every appearance, attributed to the second.

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Hello, gentlemen.
As we were saying earlier, it's nice and brisk, and I think we're all doing pretty good today, aren't we?
Well, IFA, and I love the International Franchise Association, I love the annual conference that we go to.
You, Paul, we're there all the time.
We're speakers.
We do roundtables.
And social media has been the really hot topic for the last, let's say, three or four years.
And I continue to speak and try to share what I've learned with social media, but I think what was missing at IFA was some real hands-on, smaller group,
presentations and workshops and start talking to Thomas Scott, who is the CEO of Brand Journalist out of Nashville.
And he was expressing the same, I won't say concern, but the same feelings about, you know, wow, we're just missing that.
You know, what can we do to help IFA if we can't deliver this type of session during the IFA convention because there's so many great sessions to go to and it's hard to, you know, get all those breakouts in.
why don't we jump in and see what we can do on the side?
So the two of us said, well, let's do a friend camp.
And it's similar to pod camps.
So anybody that's not familiar with a pod camp, it really is a lot of folks in the new media, social media, social networking world that are kind of geeks or want to be geeks and want to learn more about social media.
And you go to a full-day session, really hands-on, fast-paced,
30-minute sessions, breakouts, discussions to learn more.
So we start talking and start putting together the FranCamp one and doing it in Nashville since Thomas' office is right there and he's got access to this co-lab where we can do the whole day event, which is this Saturday.
And then we started talking about, well, who do we know?
Who do we know in the franchise industry that would deliver just
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