Devora Rogers
speaker
454 appearances
2 recordings
1 series
first heard Mar 2025
last heard 3 Jul
Devora Rogers’s voice in public audio — every appearance, attributed to the second.
Trend
recordings per month · last 12 monthsRecordings per month over the last 12 months — 1 in all, peaking in Jul 2026 with 1.
Appearances
We call it shopper promiscuity.
If I had four amazing suitors outside every single day, standing outside my house being like, I'm pretty great.
Like I'm an amazing chef.
I'm really good in bed.
It'd be hard to stay loyal.
Let's just be honest.
That's what brands are facing.
Consumers have so many choices.
They could go anywhere at any time of day.
That access.
the choice that they have creates this promiscuity.
The difficult news is that brands continue to be brands.
And what brands often do as brands, both in marketing and in research, is they do something we call brand narcissism.
A lot of research is built on this idea that if you just track people's relationship to your brand, then you'll know enough and then you'll know what to do.
It's called brand tracking.
And it
underpins all of research and marketing.
Many people hate it, including the people that use it because things don't shift that much.
It's hard to really make sense out of it.
It's narcissistic.
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