Dharmesh Singh

Me and our partner, Bala, the two of us, we were at Salesforce.

We worked at Microsoft.

So we've been together for about 14 years and then we decided to bail.

So we had experienced planning at Microsoft, which was a six-month process.

And Bala and myself, we were part of the sales planning customer for life team at Salesforce, dealing with 1,500 sheets being sent to 400 managers, August to February.

And so we started looking at solutions internally to start streamlining the process.

And we looked at tools like Anaplan out there,

And none of them could meet the need of what we ended up doing.

Then Bala and his team built a prototype version internally for Salesforce.

And we felt that, you know, I think there's a need for this in the mid-market that we should go out and build a platform dedicated to this function.

Initially, when we left, we built a business around services to scale SMB customers and get them to start getting more robust around sales operations.

And while we built that cash flow engine, we were prototyping our basic MVP out there.

And then we raised a little amount of seed funding in June, 2018, and doubled down on building the platform.

Okay.

Yeah.

And we then built a platform, moved to the mid-market segment, and switched over from a services to a SaaS-only business.

And we launched a product.

In what year?

February 2019.

About a million dollars on agency.