Dilip Atara

One year back, we actually were lucky to get one or two marquee labels, brands, but working on a proof of concept.

So that's where we were.

We hardly had any revenues because we had completely stopped the innovation software, which was giving us some decent revenues, but not scaling.

Thanks, Nathan, for having me here.

Yeah, so ICON basically is based out of a city called Pune in India.

And what we do primarily is iEngage, which is an API-based SaaS platform.

The focus has been to address this challenge of how do we actually discover knowledge from very unstructured conversations, like the one we are having today.

If we were to record this or even stream it to iEngage, at the end of this, potentially, iEngage should be able to answer or give you insights in terms of what IconLabs does, iEngage does, and stuff like that.

The SaaS-based model, we have multiple years that we have.

The average would be a per month subscription would be about $80 a month.

Initially, when we started Icon Labs, we actually had a solution for innovation management, which we had built on top of the IonGage APIs.

That's how we started.

We started some years back.

actually hit a roadblock we couldn't scale as a startup.

And at one point of time, we were really at a loss as to what to do.

And then when we realized that the value of what we have is in the APIs, two years back, one and a half, 18 months plus back, we actually opened up the APIs for access for the rest of the world, for them to use it on a SaaS-based model to subscribe and build out a

Well, most of them have been through personal contacts in the network, especially since I come from a technical background.

There were developers looking for, of course, those were the early days of utilizing AI, especially in India.

We became one of the earliest IBM Watson startup partners in India and utilized some of their APIs to get started on this.

And through the networks is how we got it.