Dmitriy Pavlov

And they've actually worked with the CDC and the UN to help identify health risks in third world regions.

And we've been on our side developing these kind of methods for a couple of years now.

And we actually launched Stitched Insights at the beginning of this past year.

So we're about 10 or so months into it.

Yeah, that was actually really interesting.

Part of our go-to-market strategy that we figured out, we've actually worked with a lot of really cool teams here around the Bay.

IBM Watson actually has been really, really useful for us.

We've worked with some folks on that team, and they helped us actually frame a really clean go-to-market strategy.

Basically, we have external data immediately now, and we actually targeted product teams that have things like competitive reviews.

So for our first actually POC, a large-scale POC we did for a Fortune 100 customer,

was uh we looked at undersink water filters but hold on how did you get in touch with that person though first right fair enough fair enough so that that was through our advisory network so gsv labs is actually on our board as well as well and they own a piece of equity um alec right is who's their cio chief innovation officer he's on our board as well uh we also have tom kalinsky who's uh i don't know if you're familiar with tom he was the ceo of sega of america

In the 90s, he basically introduced Sonic the Hedgehog and brought that company into several billion dollars.

He's also responsible for Barbie, for He-Man, for Flintstones, Vitamins, all these really iconic brands.

And these guys have amazing, amazing networks.

And we're able to kind of make some really nice early introductions for us to validate some of our kind of early assumptions.

And the very first thing that we did is kind of tried to do a super, super bare bones, just the simplest kind of project that we could do.

And we delivered an interactive dashboard basically that had something like 10 broad insights.

And the team that we found was actually recommended to us.

through one of our advisors, basically.

And we said, hey, what we can do is we can pull external reviews, a sample of about 12,000 reviews from Amazon, and we can go into that product team, the Undersync Water Filter team, and actually give them insights about their own customers that they didn't have.