Dr. Abraham George
speaker
275 appearances
5 recordings
2 series
first heard Dec 2024
last heard Jan 2025
Dr. Abraham George’s voice in public audio — every appearance, attributed to the second.
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And then that example of when I was 36, saying, I want to marry my skills and my passion, even though I don't know what that means, that was a very intentional choice. Like, this is what I'm going to do. And I'm giving myself four years to figure out what that means. So yeah, I think intentionality is absolutely a superpower. I also think
it gives you great comfort when you have chosen your path even if your work and your passion don't have anything to do with each other if you've made that decision this is what i'm doing my passion is smoking pot and playing video games on saturday that's it it's the only thing i want to do and i'm going to repair diesel engines for a living because i can make a hundred thousand dollars a year
And if that's your decision and you're intentional about that, I think you're going to be much more fulfilled than if that just happens to you. I think there's a lot of peace in doing what you've decided to do as opposed to what you defaulted into or what the world expects you to do.
Yeah, I talk to various mental health practitioners. First off, I love Angela Duckworth. She's a keynote speaker at a conference I'll be in in January. So I'm really excited to see her in person. I think a lot of mental health practitioners will tell you that the first hurdle they have to get over with patients is convincing them that they have agency.
And so that's something I talk about a lot in the book and in my talk is people typically have a lot more agency than they think they do. You can make decisions every day that make your life better. And I was in my talk with, if you take 1.0, think of that as a step, and you raise that to the 365th power, that equals one.
But if you take 1.01, so imagine that is 1% better, and you raise that to the 365th power, that's 37%. This is night and day. So I always tell people, when in doubt, act. Make a decision today that will make your life better. And if that's going from zero pushups to one, that's a step. If that's going from walking 2,000 steps to 3,000 steps, take it, right?
Take the step every day to make your life a little bit better and own that choice. You have the power to do that. Don't make excuses. Take the damn step.
Yeah, great question. So there's a couple of different pathways here. In the mead business, there was a little bit of luck involved in that. I think it behooves us to confess when there's luck involved with what you're doing. So my first year of Sherwood Forest Fairs, 2010, and my cousin comes up to me during the fair and says, I make an incredible mead.
And I fancy myself a mead connoisseur because I've been going to Renaissance festivals forever. And I was like, okay, I'll try it. And so we went and sat down and I'm humoring him, right? And I try the meat and I said, wait a minute, that really is the best meat I've ever tasted. What's going on? And he goes, oh, it's an old family recipe. Been making them my whole life. Grandparents made it.
I got something here. I'm like, okay, well, this is amazing. You know, Do you have a license? Do you produce this stuff legally? And he goes, no, that's where I need your help. I don't know how to do business. I know how to make mead. And I keep getting arrested because I sell it and I'm not allowed to. I'm like, oh, God. Okay, I know how to do that. And so then we got into business together.
And now that business is really flourishing. And so a big part of that was luck, but another part of that was that skillset of knowing how to build a business. And another part of that, which is gonna be a good segue, was just strategic thinking. The mead business in the country in a year is mostly Renaissance festivals.
The retail market is there, but it's just not that material relative to festivals. A mead is a festival drink. And I could already see that at my show, and I had mass market meads in year one, it's outselling the beer and the wine. And I think back over mine, like, yeah, this is what people drink at shows. They drink mead.
And so strategically getting into that business could be really wise because I get to internalize that margin. Well, then that segues to getting into another business. So I own this land and I've got a Renaissance vessel that runs for six to eight weekends in the spring. But I own the land. I'm like, okay, well, I need to do something else with the facility because it's, it's a full facility.
What am I going to do? And then I launched a Celtic music festival, which is just like Scottish and Irish music, not period specific, but geographic specific all time periods. And it was because I could see Celtic festivals around the country being successful. And I'm like, I love that. We like flutes and fiddles and bagpipes. I'm in like, let's go.
And so I launched the Celtic Music Festival, which we've now done. This is our 14th year to do it and next month. And I'm like, well, I've got the summer. And so I launched a medieval summer camp. So Robin Hood summer camp. And we had 542 kids over the course of four weeks this past summer. Incredibly fulfilling, successful business.
And that all came from just a business strategy of I've got a bunch of fixed costs. And I've got assets that are not generating revenue for 10 months a year. I need to come up with other events. And so then I followed all those natural strategic footsteps and it all worked out.
Absolutely. We've got swords and bows and arrows and horses and glass blowing, and we'll do a vision workshop for you.
that's it we can do that in three weeks from now i will spend all day saturday and sunday at the university of texas arlington and i will be getting paid to teach sword fighting man well we gotta love that it's a hundred bucks to work 10 hours a day for two days but that's what i love
That's what I did.
That's what I did.
Showing 201–220 of 275 · page 11 of 14
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