Dr. Darryl Stickel

Oh, so I try to have positive impact on somebody every day.

So I try to have one conversation.

Often it's with my sons where I talk to them about, we interpret the world through stories.

Yeah.

Right.

And that positive narrative that I have for them needs to be refreshed often because the world's a hard place.

And so my sons need to know that I've got their best interest at heart, that I've got their back.

Um, and if I'm not talking to one of them, I'm talking to a friend or colleague every day, I try to have positive impact because it's part of how I maintain my sense of self.

You know, I've actually received external feedback from folks who've read the book saying, okay, I've read everything on trust.

This blew me away.

And it's because it's talking about building trust.

So many people are talking about the importance of trust and the fact that we don't have much of it.

Almost no one's talking about how to build it.

Correct.

There was a conference a couple of years ago titled Building Trust in Institutions that Duke was sponsoring.

And I was virtually attending.

And they went through and they were talking about all the symptoms, like end of democracy kinds of numbers for trust in government, trust in media, trust in technology and AI.

And somebody finally said, okay, we get it.

Things are bad.

But the title of the conference is Building Trust.