Dr. Deepak Dugar

And I stayed my filters based on where I was. So, you know, there was a time where I was charging $5,000 to $7,000 for Rhinoplasty. And then it goes up to $10,000 to $12,000. Then it went up to $15,000 to $18,000. Then it went up to $20,000 to $25,000. And then $20,000 to $30,000. Right? So these price increases, I didn't just arbitrarily make them.

And I stayed my filters based on where I was. So, you know, there was a time where I was charging $5,000 to $7,000 for Rhinoplasty. And then it goes up to $10,000 to $12,000. Then it went up to $15,000 to $18,000. Then it went up to $20,000 to $25,000. And then $20,000 to $30,000. Right? So these price increases, I didn't just arbitrarily make them.

What happens is the market dictates your pricing based on how good you're getting, the results you're getting, and what the world says you're worth. compared to the metrics of everyone else that's offering the same service, right? So a Birkin bag doesn't just get to decide it's $30,000, $20,000 versus a Chanel, which is 15,000. It's the market demand.

What happens is the market dictates your pricing based on how good you're getting, the results you're getting, and what the world says you're worth. compared to the metrics of everyone else that's offering the same service, right? So a Birkin bag doesn't just get to decide it's $30,000, $20,000 versus a Chanel, which is 15,000. It's the market demand.

What happens is the market dictates your pricing based on how good you're getting, the results you're getting, and what the world says you're worth. compared to the metrics of everyone else that's offering the same service, right? So a Birkin bag doesn't just get to decide it's $30,000, $20,000 versus a Chanel, which is 15,000. It's the market demand.

The market has said Chanel's worth 10 to 15 and Birkin's worth 20 to 40. And so... You have to listen as a young entrepreneur to what your market demand is for you. You can't just make up these fake things either. You got to give value and you got to make happy clients and focus on the clients, make them really happy, especially the first hundred, five hundred thousand.

The market has said Chanel's worth 10 to 15 and Birkin's worth 20 to 40. And so... You have to listen as a young entrepreneur to what your market demand is for you. You can't just make up these fake things either. You got to give value and you got to make happy clients and focus on the clients, make them really happy, especially the first hundred, five hundred thousand.

The market has said Chanel's worth 10 to 15 and Birkin's worth 20 to 40. And so... You have to listen as a young entrepreneur to what your market demand is for you. You can't just make up these fake things either. You got to give value and you got to make happy clients and focus on the clients, make them really happy, especially the first hundred, five hundred thousand.

Really lean in to give them the best experience possible. And then you'll find out if your service is even good or not. A lot of entrepreneurs just want to make money, and they're not focusing on the value add. You've got to be good at your craft first, good at your business, good at your service, and then you can figure out about how to increase your pricing.

Really lean in to give them the best experience possible. And then you'll find out if your service is even good or not. A lot of entrepreneurs just want to make money, and they're not focusing on the value add. You've got to be good at your craft first, good at your business, good at your service, and then you can figure out about how to increase your pricing.

Really lean in to give them the best experience possible. And then you'll find out if your service is even good or not. A lot of entrepreneurs just want to make money, and they're not focusing on the value add. You've got to be good at your craft first, good at your business, good at your service, and then you can figure out about how to increase your pricing.

But, you know, I meet so many young entrepreneurs who want to just, you know, oh, well, I'm just going to charge this much, and I'll take on these clients, and they have this whole business plan as if they've done it for 20 years. But it's their first day. Knowing where you are, what stage you're in, you've got to listen to what stage you're in as well.

But, you know, I meet so many young entrepreneurs who want to just, you know, oh, well, I'm just going to charge this much, and I'll take on these clients, and they have this whole business plan as if they've done it for 20 years. But it's their first day. Knowing where you are, what stage you're in, you've got to listen to what stage you're in as well.

But, you know, I meet so many young entrepreneurs who want to just, you know, oh, well, I'm just going to charge this much, and I'll take on these clients, and they have this whole business plan as if they've done it for 20 years. But it's their first day. Knowing where you are, what stage you're in, you've got to listen to what stage you're in as well.

Well, my space is very visual. So you have to think about what space you're in for business, you know, depending on what type of market you're in. Mine was very visual. And so what I found from day one is that I could spend a huge ad budget on Facebook ads or Google ads from day one with mediocre content. Or I could figure out how to make really good content in my space.

Well, my space is very visual. So you have to think about what space you're in for business, you know, depending on what type of market you're in. Mine was very visual. And so what I found from day one is that I could spend a huge ad budget on Facebook ads or Google ads from day one with mediocre content. Or I could figure out how to make really good content in my space.

Well, my space is very visual. So you have to think about what space you're in for business, you know, depending on what type of market you're in. Mine was very visual. And so what I found from day one is that I could spend a huge ad budget on Facebook ads or Google ads from day one with mediocre content. Or I could figure out how to make really good content in my space.

And what makes good content for me is different for every business. So for me, this kind of podcast clip, patients usually don't care about this in my world. And it depends on your business. In your business, this works really well. In my world, what they care about is they want to see a beautiful girl's before and after picture. Are you saying I'm not pretty enough, Doc?

And what makes good content for me is different for every business. So for me, this kind of podcast clip, patients usually don't care about this in my world. And it depends on your business. In your business, this works really well. In my world, what they care about is they want to see a beautiful girl's before and after picture. Are you saying I'm not pretty enough, Doc?

And what makes good content for me is different for every business. So for me, this kind of podcast clip, patients usually don't care about this in my world. And it depends on your business. In your business, this works really well. In my world, what they care about is they want to see a beautiful girl's before and after picture. Are you saying I'm not pretty enough, Doc?