Dr. Keith Humphreys

And also there's quite a few people, if you push on it, they actually become less likely to do it.

If you sort of nag them to say, so tell me, what do you want to do?

get out of this because it's work.

I mean, I'm happy to work with you, but what is it?

What are your motives?

And that's, you know, reflecting on that, like, well, here's the thing, all my clothes stink and I hate the way... So you would enjoy and help them elaborate.

So you would like get up and your clothes would smell really good and you'd feel good about something.

Yeah, yeah, yeah.

It's like, you know, and I'm spending a lot of money.

So how much are you spending?

You know, whatever, 2,000 bucks a year.

So if you had 2,000 bucks...

because you hadn't smoked in a year, what would you buy for yourself?

What would be something you'd really enjoy?

Tell me about it.

And sort of helping them build up, you know, in their own mind, because again, this is about them, not you.

What do you get?

Because this is going to be tough and maybe I want to do it today, but in three days I'm going to be in withdrawal and I'm going to feel like I want to go back and I need to think about, wait a minute,

You know, if a year without smoking, I get, you know, that $2,000 trip to Cancun I've always wanted to take.

So, you know, that helps motivate them.