Drew Taylor

speaker

396 appearances 1 recordings 1 series first heard Jul 2026 last heard 23 Jul

Drew Taylor’s voice in public audio — every appearance, attributed to the second.

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recordings per month · last 12 months

Recordings per month over the last 12 months — 1 in all, peaking in Jul 2026 with 1.

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Business Wars · Universal vs Disney: The Battle for Orlando | Epic Rivalry | 4 · 23 Jul 2026 podcast

You know, they had never designed a land around one IP before.

You know, if you go to Fantasyland, it's Peter Pan, it's Mr. Toad, it's Pinocchio.

You know, this was all one IP.

And, you know, of course, they promptly hired the Universal Creative executive, Scott Trowbridge, who is sort of the Universal Creative is sort of the universal equivalent of Imagineering.

They hired him immediately.

They put him to work on Star Wars Galaxy's Edge.

But, you know, that followed a lot of the same playbook in terms of creating the kind of in-world food and drink experiences that Harry Potter did with their butter beer and all of that, creating, you know, retail experiences that are real experiences like the wand experience at Harry Potter.

They kind of did that with this.

What is the wand experience?

I'm not familiar with that.

It's really lovely and a really great thing to do if you go to Harry Potter.

Basically, you're ushered into this store and there is a member of the team who is dressed in robes and sort of presents himself as someone who is a wand maker.

And there's a whole kind of show element where they pick a child out from the audience and that child goes through the whole thing of the wand choosing them.

Things animate and it's... Uh-huh.

It's a great experience for the kid who gets chosen, but it's just as much fun if you're just standing in there watching this thing unfold because it's a really dynamic little piece of theater.

So Disney saw that and saw how popular it was and how many $125 wands that Universal was moving out the door.

And they said, oh, we can do this at Galaxy's Edge.

And so they did a lightsaber building experience.

And they did a droid building experience.

And all of these things are upcharges, but they are part of the overall experience of going to Galaxy's Edge.

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