Eddie Pepperell

And...

You know, competition's been a good thing.

It's something as simple as the flight tracer.

And you watch the flight tracer on the PGA Tour and you get an idea of where the ball's going and the camera picks up the ball and it's a much better experience than it was before.

five years ago, six years ago, something like that.

And then you go to, to live and they have a, a landing spot as part of the, of the tracer.

It's a similar, similar model, but it's competition.

And then, and then you start thinking, ah, but that camera didn't pick up that ball.

I'm not going to say which, which one it was, but you're, you're actually thinking, well, there is competition there throughout that industry to get the best possible product.

And I think that, um,

I think that's obviously been a good thing.

I think for everything that Phil Mickelson wanted out of this, to get players to have much more control of their own rights within the environment of a tour, the PGA Tour, the fact that there's equity there, a for-profit organisation, all of these things have happened because Liv's been around for the last four or five years.

And so it's not been, you know, an altogether force for bad in, in many respects, it's, it's driven so much development of, of the sport.

Um, and that my, my, just my objection to it is just the level of, of prize money.

And I think the level of prize money is,

at every level now in the men's game, beyond the DP World Tour, is just ridiculous.

You know, $4.5 million to Rory McIlroy, who would do that for a jacket.

That's it.

That's all, you know, when he won the Masters.

All of those, you know, the money that is being spaffed around on the PGA Tour now at the signature events, it's out of control, isn't it?