Ellis Jones

And I'm like, this ship is sinking, dude.

They're not going to last.

And their gate was, at the time, the gate fee to drive a cab out of the yard was...

It was $200 a day.

The last time I was out there and talked to somebody in the industry, it was like $80 a day because nobody wants to drive cabs.

Right.

Nobody even wants to take them.

Like, I don't even see cabs.

So I had done some work in focus groups, market research, right?

But basically, like...

got these people's attention because I figured out a way to scam the focus group by either liking or disliking the product.

If they're like, we're doing a focus group on lamps today.

Just tell us how you feel about lamps for your preliminary email.

And I'd be like, I hate lamps.

It's all about.

you know, light fixtures or I love lamps and say why I love lamps.

Like I would just try, sometimes I'd send different opinions to the market research people under different names because they're paying cash.

They don't need your real information.

And they, but then they've noticed like this guy, he's bullshitting us.

Like he's ended up in every focus group so he can get 200 bucks.