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Ely Greenfield

👤 Person
274 total appearances

Appearances Over Time

Podcast Appearances

The Neuron: AI Explained
Inside Adobe's AI Strategy with CTO Ely Greenfield

I'm sure there's others that I can't even think of.

The Neuron: AI Explained
Inside Adobe's AI Strategy with CTO Ely Greenfield

But yeah, we obviously have a large engineering team at Adobe.

The Neuron: AI Explained
Inside Adobe's AI Strategy with CTO Ely Greenfield

It's interesting because Photoshop is 35 years old, so we in some ways have different challenges from other teams.

The Neuron: AI Explained
Inside Adobe's AI Strategy with CTO Ely Greenfield

because these technologies working on assembly code, we still have plenty of that driving the core performance loops of Photoshop.

The Neuron: AI Explained
Inside Adobe's AI Strategy with CTO Ely Greenfield

Yeah, or when we go and make changes to those, yeah, the ability of these coding agents to understand those is different from, hey, I'm throwing together a new web app or mobile app, et cetera.

The Neuron: AI Explained
Inside Adobe's AI Strategy with CTO Ely Greenfield

But we do use them for most of the development we do.

The Neuron: AI Explained
Inside Adobe's AI Strategy with CTO Ely Greenfield

Our design and product management team is using vibe coding tools to explore new ideas.

The Neuron: AI Explained
Inside Adobe's AI Strategy with CTO Ely Greenfield

I probably can't off the top of my head tell you which tools they're using, but we are using those.

The Neuron: AI Explained
Inside Adobe's AI Strategy with CTO Ely Greenfield

And then we use a variety of chat agents like everybody else does throughout our day for research, for small amounts of content authoring and communications work.

The Neuron: AI Explained
Inside Adobe's AI Strategy with CTO Ely Greenfield

Adobe is a Microsoft Office, Microsoft Exchange email shop, and so we have access to their tools as part of our thing.

The Neuron: AI Explained
Inside Adobe's AI Strategy with CTO Ely Greenfield

That's great.

The Neuron: AI Explained
Inside Adobe's AI Strategy with CTO Ely Greenfield

And then a lot of my team, we're all,

The Neuron: AI Explained
Inside Adobe's AI Strategy with CTO Ely Greenfield

Here's what I'll say.

The Neuron: AI Explained
Inside Adobe's AI Strategy with CTO Ely Greenfield

A large portion of the digital media team in Adobe and probably Adobe overall are secret creatives or not so secret creatives.

The Neuron: AI Explained
Inside Adobe's AI Strategy with CTO Ely Greenfield

Right.

The Neuron: AI Explained
Inside Adobe's AI Strategy with CTO Ely Greenfield

I mean, so many people are photographers.

The Neuron: AI Explained
Inside Adobe's AI Strategy with CTO Ely Greenfield

Everybody's got some sort of a creative passion, like a lot of why we all work here and

The Neuron: AI Explained
Inside Adobe's AI Strategy with CTO Ely Greenfield

I've been on and off at Adobe for 30 years.

The Neuron: AI Explained
Inside Adobe's AI Strategy with CTO Ely Greenfield

I keep leaving and coming back and I keep coming back because I love my own rudimentary creative skills and I love supporting creative skills.

The Neuron: AI Explained
Inside Adobe's AI Strategy with CTO Ely Greenfield

So all of these creative AI tools, like there's a lot of usage of those across the employee base just for fun.