Emeric Ernew
👤 SpeakerAppearances Over Time
Podcast Appearances
And gosh, I must be forgetting.
This is a remote team.
It's mostly remote.
Two third of them are remote.
The U.S.
is the biggest country.
I think we have seven or eight people there.
It's a very good question.
Pivot is something we do all the time.
These are small, 10% pivot, and then 10%, and then 10%.
You keep adjusting, especially in a fast-moving industry such as social media.
I think when we talked together three years ago, we probably were at 12% net MR churn, just to give you an idea.
That was monthly.
That was monthly.
That was monthly, not annual.
Well, remember, we're in the SMB self-service SaaS business, which has monthly churn.
You can't totally kill it.
It's impossible.
I don't know anybody in the SMB space who has no churn or negative churn.
Negative churn is for higher paid customers.