Emma Grede

speaker

20,907 appearances 47 recordings 13 series first heard May 2025 last heard yesterday

Emma Grede’s voice in public audio — every appearance, attributed to the second.

Trend

recordings per month · last 12 months

Recordings per month over the last 12 months — 46 in all, peaking in Apr 2026 with 14.

Appearances

newest first · ▶ plays the moment

Aspire with Emma Grede · Inside Cymbiotika: How Durana Elmi Built a Wellness Empire · 10 Sep 2026 podcast

let's just talk about that a little bit, because as you know, so do I, another place where we have a similarity. podcast-host

How do you navigate disagreements when you are spouses and business partners? podcast-host

Tell me about a decision that you were absolutely convinced was the right thing for the business and it turned out to be wrong and how you know when it's time to just like change course. podcast-host

You're right. podcast-host

And I think it's really difficult for people to make those changes within their business because we've all seen that, right? podcast-host

We're all seeing that traditional digital isn't working and giving us the ROI, the return on our investments like it used to. podcast-host

But moving off of something that's worked for so long and taking a bet on something else is scary for a business, especially when you have to do it at the scale you're doing podcast-host

So what do you look for? podcast-host

from a conviction point of view to know like, okay, we're going to really go into experiential because of course you have been in this digital marketing space. podcast-host

You've obviously done a lot of work with influencer and celebrity. podcast-host

And for the longest time, that was all like working, working, working as it dissipates. podcast-host

And you have to do something else that talk me through like the decision-making process and how you go, you know what, I'm going to bet on that. podcast-host

group of people doing really exciting things. podcast-host

And so again, like an untraditional partnership, perhaps if you just like laid it out on the table, but that's what makes it so interesting. podcast-host

And to me, there's no surprise that experiential is what we're seeing as like the wave of what's working in businesses because people are craving being in person podcast-host

together. podcast-host

I think we've podcast-host

understood that we don't want to live podcast-host

entirely inside a machine. podcast-host

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