Emma Grede

It's the gray.

And it's so interesting because I sat in a job that I felt extremely undervalued in in my early 20s.

But-

I learned so much.

My desk was in front of the boss, the owner of the company.

And I used to listen to this woman every day.

I heard every shit thing that was happening in that company, every conversation.

I heard how she won business and I was just soaking it all up.

Which part are you listening to?

Well, whatever you choose to listen to, right?

Whatever you choose to put your focus.

I want you to get back to something that I look at you and think that you have been so brilliant in predicting what is to come.

And I love that you talk about the return of civility because that is something that I think is so needed in the world right now.

And I love that because I think I've always been the Michelle Obama and gone high.

So that feels good for me.

But talk to me about, because I've seen you speaking so much about the next trends and you predicted YouTube.

You predicted, you know, so many of these like big social movements, how important social commerce was going to be.

And now you are nonstop talking about shopping.

I'm like, you are obsessed.

And I'm like, listen, how have you even become someone that can spot that and see it?