Gary Vaynerchuk: Why Truth, Humility, and Kindness Will Become Your Next Superpower

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Aspire with Emma Grede 1h 8m 3 speakers 8 chapters transcribed 3 months ago
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What insights does Gary Vaynerchuk share about fear and insecurity?

Emma Grede 0:00
I am so excited to share my debut book with you all, Start With Yourself, which is available now. You might have seen the headlines. You might have seen the social. But this book is exactly what I intended, a conversation that will make you think. And it's a blueprint for anyone who wants success without the toxic positivity. Start With Yourself is about self-reliance. leadership because wherever I go, women ask me how I got to where I am. But what you really want to know is how you can get there. So I'm doing what I do best, sharing and never gatekeeping what's worked for me in the hope that you can borrow from a philosophy that has served me so well. The truth is I'm not an expert. I've just lived it.
Emma Grede 0:39
I've made the mistakes. I've had the failures and I've learned what actually works. It takes a lot. It takes the most.

How does reputation impact success in today's society?

Emma Grede 0:46
And this book is for anyone who's tired of feeling like a passenger in their own life. It's about taking responsibility for your thinking, managing your emotions and getting clear on your ideas and then knowing your next step. It's about picking yourself up after failure, being accountable, but also forgiving yourself, pushing for wins and never, ever apologising for your ambition. It's also about challenging the rules that you've been told. There is no perfect time. Balance isn't the goal. Alignment is. And there's nothing wrong with you wanting more. I'm precisely sure that the reason I've been so successful is so I can share it with you. Start with yourself. My debut book is available now. Visit emagreed.com to purchase the book.
Emma Grede 1:29
Also available on Amazon, your favorite audio platforms, and all good bookshops.
Emma Grede 1:44
So something I've noticed lately and it's been bothering me, the loudest voices in the room aren't necessarily the smartest ones anymore. They might still get the views, they're getting them by being mean, by tearing other people down and by being the most aggressive person on the timeline.

Why is emotional intelligence becoming more important in business?

Emma Grede 1:58
And honestly, think a lot of us are quietly exhausted by it. My guest today thinks this era is actually about to end. He thinks the next five years are going to belong to people who are kind and have humility, those who brought reputations worth defending. And he's not saying it because it sounds nice. He's saying it because he watches what's happening online for a living and he can see the cracks forming. Gary Vaynerchuk has been telling people what's about to happen on the internet about three years before they're ready to hear it. Social, creators, attention, AI. He was early to YouTube, Twitter, TikTok, and now live shopping, which we get into today. He's been right enough times that the people that write him off the loudest are usually quoting him a year later.
Emma Grede 2:39
He runs VaynerMedia, advises some of the biggest companies in the world, and has built a media empire that employs thousands of people and a content engine that produces hundreds of pieces a week. Now, I know what some of you are thinking. You've heard Gary on other podcasts. You've seen the clips, but that is not the conversation that I wanted to have. I wanted to sit down with one of the few operators who's actually paying attention to what's coming culturally, not just what's happening and coming commercially.

What role does kindness play in modern consumer behavior?

Emma Grede 3:08
Listen for what he says about insecurity being the engine that gets you started and why it can't be the engine that keeps you running. Listen for what he says about reputation being the most underpriced asset on earth right now. Listen for the line about fear. I think it's the most accurate description of why most of us don't move that I've heard in a long time. And listen for what he told me he'd do if he was starting from zero today. That's the part you'll want to write down. When your day starts early and doesn't slow down, the things that tend to fall off are the things your body actually needs. The vitamins, the gut support, the basics that keep everything running. I felt that especially this spring with the book tour.
Emma Grede 3:48
Eight cities, different time zones, never the same morning twice.

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