Eric Jasinski
speaker
102 appearances
1 recordings
1 series
first heard Jan 2025
last heard Jan 2025
Eric Jasinski’s voice in public audio — every appearance, attributed to the second.
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Appearances
So get your expenses, get your bills, get your invoices, get it all in one place, and then help you sort of figure it out and figure out what subscriptions you got, figure out how much supplies you're buying, and sort of make a plan from there.
Yeah. I mean, I think I don't have the exact statistics next to me, but I think like you look at farming in America, it's majority small farms. Like the most, most folks are sort of under a certain size and under a certain revenue threshold.
I think like within there, it could even be 50, 50, like saw pen paper or spreadsheets, which I kind of lump into one category or software, you know, quick books, zero quick in just to name drop a couple of folks that we definitely, you know, see, see folks, uh, transitioning over from.
And then I think you do have, um, a lot of the sort of power law you got farms using, uh, net suite, um, you know, like granular maybe on the, on the row crap side and some of these more like enterprise solutions. Um, and I think the way that we think about it is, uh, I often think, honestly, I think about our competition is really spreadsheets.
Sometimes the spreadsheets are good and they do a lot of things. And I think if you can make a software that sort of like can make you feel like you're using a spreadsheet in terms of approachability and like how dynamic it is and how like how customizable it is, that's a huge win for us.
And then like Corey was saying, like, I think when you look at a farm, you know, most big farms secret is they probably start as a small farm. Right. And so like you got to start somewhere. you got to build a habit. Um, you got to have a track record and sort of as you're growing and thinking about growing, you want to have some source of truth that you're looking at. What did I do last year?
What were my ratios? You know, where am I losing money? Um, things like that. And so, yeah, I think like in general, we're, we're definitely seeing like a large percentage of farmers on a number basis or on like, be it that intro cookbooks program or be it that spreadsheet. Um, and those are the folks that are just trying to make, uh,
We're trying to make Forty have more fun when he does podcasts about bookkeeping.
Yeah, I mean, I think that we... I've onboard a lot of customers. That's one of the things I do. And I've sort of a lot of that conversation at the beginning is like, what are you doing today? What are we, what are we, what are we bringing over sort of what'd you do in the past?
And I think a lot of folks use, use QuickBooks or whatever it is because they know that they should be doing something right. And they've used it. They've got, they've got a history with it, but that doesn't necessarily mean they have a good history with it. Right. Like they still have that, like that income is just sales and product income. Don't really know what product, right.
don't really know how you sold it. And they've got five years worth of sales of product income. And so I think when, when folks come over to Ambrook, it is both a chance to use software that like build better habits and be almost like a chance to rethink what you've been doing in the past. Like maybe you've got experience like using QuickBooks quote unquote, right.
But you haven't actually been like using it to improve your situation or better understand where you're at. And you're kind of like checking the box. And I think like a lot of our goals are to like, Turn the whole habit and turn the whole process into something that's relatable and something that is empowering and basically like something that hopefully you enjoy doing.
And like I sort of say that as somebody who likes doing this stuff. And so, you know, I get it. Don't don't don't get too mad. But at the same time, like that is sort of the if we're really doing our job right, that's what's happening.
Yeah, well, as you might imagine, some of that has to do with the time of year. And so if somebody, it's that time of year, you got a year's worth of books to catch up on and you're ready to commit to the system, it looks a little bit more
like Corey's what we're going to focus on is getting transactions in and sort of backfilling and getting the chart of accounts set up, but all that stuff standard. So, you know, fast forward, let's pretend it's January and you were ready to close up books in one place. And I just like start fresh.
Um, a lot of the things we would focus on a lot of the same things as far as categories and enterprises, which I'm happy to talk about that, um, a little bit more, but like, uh, and it's a conversation about what is your business? What do you care about? Like in an ideal world, what are you tracking? Um, And maybe your answer is just taxes, but maybe it's not.
Or maybe it's like, I just do taxes today, but I actually want to know field profitability tomorrow or something like that. And so that's kind of like, I think the big difference, it's all about how you get started, right?
And so if you get started with a structure that's going to work for you and you can buy into, then you put in that work over a year and you're going to come out the other side feeling Feeling better and having analytics that maybe you didn't even think you'd be able to get if somebody hadn't talked to you about it and sort of like showing you the end state before you get there.
So honestly, it's a conversation we say, you know, how do you make money? Like, where do you sell? Are you invoicing? Is it all checks? Do you have prepaid stuff? Like, what does that balance sheet side look like? And just like really peeling back the onion and trying to figure out where the opportunities are to give you insights that that you didn't have.
And I say that with the caveat that you can just be like income, expense, tax done. And that's that's also a totally accessible solution.
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