Eric Thayne
👤 PersonAppearances Over Time
Podcast Appearances
I'm going to show up consistently for my audience. And then build systems around that. So I'm a big systems guy. I love systematizing this process, which is why like with you or with Eileen or some of our other clients, we typically do like a batch shoot day. So we'll write all the scripts and then shoot them all in one day.
I'm going to show up consistently for my audience. And then build systems around that. So I'm a big systems guy. I love systematizing this process, which is why like with you or with Eileen or some of our other clients, we typically do like a batch shoot day. So we'll write all the scripts and then shoot them all in one day.
And then you don't have to do anything for a month or two months in your case, right? And they just drip out over time. So if you can be consistent with that. For some people, you might like to shoot a few videos once a week. And that's totally fine. Or maybe a few more videos twice a month or something like that. So you find out what's the rhythm that works for you.
And then you don't have to do anything for a month or two months in your case, right? And they just drip out over time. So if you can be consistent with that. For some people, you might like to shoot a few videos once a week. And that's totally fine. Or maybe a few more videos twice a month or something like that. So you find out what's the rhythm that works for you.
And then you don't have to do anything for a month or two months in your case, right? And they just drip out over time. So if you can be consistent with that. For some people, you might like to shoot a few videos once a week. And that's totally fine. Or maybe a few more videos twice a month or something like that. So you find out what's the rhythm that works for you.
And the more you can batch that content and get it going, then the more consistent you're gonna be able to be. And then you can actually go on vacation or you can do other things and your content keeps flowing. So that's the way that I look at it. That's cool.
And the more you can batch that content and get it going, then the more consistent you're gonna be able to be. And then you can actually go on vacation or you can do other things and your content keeps flowing. So that's the way that I look at it. That's cool.
And the more you can batch that content and get it going, then the more consistent you're gonna be able to be. And then you can actually go on vacation or you can do other things and your content keeps flowing. So that's the way that I look at it. That's cool.
There's a lot of research strategies for finding ideas. But I think the biggest thing... I have this thing called the authority matrix that I teach that's about like where do you start when you're starting out with content? And it typically starts with two types of content. One is documenting your journey.
There's a lot of research strategies for finding ideas. But I think the biggest thing... I have this thing called the authority matrix that I teach that's about like where do you start when you're starting out with content? And it typically starts with two types of content. One is documenting your journey.
There's a lot of research strategies for finding ideas. But I think the biggest thing... I have this thing called the authority matrix that I teach that's about like where do you start when you're starting out with content? And it typically starts with two types of content. One is documenting your journey.
So there's a well of content ideas there just talking about like here's what I learned today. And then the second one is really like playing off of other people's expertise. So you take a video from Russell Brunson or Alex Ramosi or somebody like that. Like they said this and here's what I think about it.
So there's a well of content ideas there just talking about like here's what I learned today. And then the second one is really like playing off of other people's expertise. So you take a video from Russell Brunson or Alex Ramosi or somebody like that. Like they said this and here's what I think about it.
So there's a well of content ideas there just talking about like here's what I learned today. And then the second one is really like playing off of other people's expertise. So you take a video from Russell Brunson or Alex Ramosi or somebody like that. Like they said this and here's what I think about it.
And so you get to capitalize on the authority of other people and then just share your own thoughts on it. And it's a really good way to get started because you'll start coming up with ideas. You can do things like searching Reddit for what questions are people asking in my industry, which is another good way to do it. You can look at YouTube videos. You can model other people's content.
And so you get to capitalize on the authority of other people and then just share your own thoughts on it. And it's a really good way to get started because you'll start coming up with ideas. You can do things like searching Reddit for what questions are people asking in my industry, which is another good way to do it. You can look at YouTube videos. You can model other people's content.
And so you get to capitalize on the authority of other people and then just share your own thoughts on it. And it's a really good way to get started because you'll start coming up with ideas. You can do things like searching Reddit for what questions are people asking in my industry, which is another good way to do it. You can look at YouTube videos. You can model other people's content.
One of the things that we do with all our clients and help other people do is go find other videos that have already gone viral. and just model them, right? Not copying what they're saying. You can take somebody in a completely different industry, but you've modeled the format, like the structure. Here's why it went viral. I'm going to take that.
One of the things that we do with all our clients and help other people do is go find other videos that have already gone viral. and just model them, right? Not copying what they're saying. You can take somebody in a completely different industry, but you've modeled the format, like the structure. Here's why it went viral. I'm going to take that.
One of the things that we do with all our clients and help other people do is go find other videos that have already gone viral. and just model them, right? Not copying what they're saying. You can take somebody in a completely different industry, but you've modeled the format, like the structure. Here's why it went viral. I'm going to take that.