Erika Beras

speaker
1,065 appearances 7 recordings 2 series first heard Jun 2026 last heard 9 Sep

Erika Beras’s voice in public audio — every appearance, attributed to the second.

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recordings per month · last 12 months
3 · Jun OctJan 26AprJulnow

Recordings per month over the last 12 months — 7 in all, peaking in Jun 2026 with 3.

Appearances

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I think that what most toy companies would think is a smart thing to do is to get ahead of it.
and to produce in advance and have the samples ready and to have the stock ready.
They present prototypes of new toys to retailers more than a year before they're in stores.
The retailers put in their orders and then lots of toys get manufactured and they're kept in storage.
But I just don't think like that.
I think that like, when do I need to produce?
What's the very last moment to limit my liability for everybody?
There's a lot of risk with it.
There is, but it works for us.
In the U.S., RMS does not warehouse anything.
They have zero domestic stock.
So it's delivered straight from the factory where it's made direct to the retailers.
And if there's a downtrend, Zach is not sitting on a whole season's worth of toys, just one week's worth.
It's like the fast fashion version of toys.
Essentially, he's trying to never be left holding the bag.
Retailers want you to have stock because they want you to have the liability, not the retailer.
So, for example, Walmart will say, we'll order a million, but we're only taking 100,000.
You need to warehouse 900,000.
And I'm just like, no, I'd rather not have the order.
In the end, because the squishy dumpling is such a big success, Zach says the major retailers are calling him up and asking to sell his toys anyway.
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