Eugene Khayman

Apricot.

And then Facebook is our tool for communication.

And we kind of have our own internal database where we loop all of it together.

So we do have people in the software space on our team, but they're not associated with building software for that purpose.

It's more so building it for ourselves.

Uh, I would say, you know, as far as I know, we're the largest, as far as revenue numbers, you know, in total, uh, we just did a census and we have over $4 billion in annual revenue amongst our 400 plus members.

And that's, that's based more around, uh, entrepreneurs that are, that have their own brands and like Shopify businesses.

Uh, whereas, you know, our main focus on Amazon.

Uh, where we're, you know, that's the differentiator.

Yeah.

Because those communities, they, they just, it's, there's just a bunch of people there.

There, there's so much knowledge in this Amazon space that you need to filter

there to figure out what to listen to.

And kind of what we do is we filter that out because all of our members have been proven.

It's, it's, they are successful entrepreneurs and not people that are just starting out.

So when I started my e-commerce brand, I was kind of operating alone in this Amazon space.

And, uh,

it was difficult because you have to figure kind of a lot of things out.

There's no roadmap to success when you're trying to launch a brand on Amazon, especially in the years that I started it.

And I initially focused on going into brick and mortar and selling into more retail channels.