Evan Ratliff

It's true.

But it definitely helped shape me, and I am nostalgic for it in that sense, and I am appreciative.

So what happened instead is it was a light detector.

So when you pulled the trigger on the zapper, your screen, in just a nanosecond,

But, Chuck, I propose that sooner than later we do an episode on marketing to kids because this whole deregulation story is just fascinating.

Maybe a little slower than that, but still faster than you could register it.

The screen went black, and whatever ducks were on the screen turned into white squares.

Fascinating.

Yeah, I mean, I didn't really know anything about it because I was still a dumb kid when this was going on.

And if you had the zapper pointing at the duck when you took the shot, the zapper would register that white flash of light that was a duck, that square, and it would register it as a hit.

Well, let's do it, though, okay?

Agreed.

So that was G.I.

Joe, shaped my childhood.

Listen to the Brothers Ortiz on the iHeartRadio app, Apple Podcasts, or wherever you get your podcasts.

Just a tad.

But prior to G.I.

That's how the zapper worked, which is pretty ingenious.

Joe, the first three- and three-quarter-inch action figure in the U.S., as far as I know, was the Star Wars line.

Very ingenious.