Evan Ratliff
👤 SpeakerAppearances Over Time
Podcast Appearances
And the kid thinks it's a laser gun because they don't know how that stuff works.
Exactly.
There is no kid who picked up the zapper and didn't go pew, pew, pew.
And the Star Wars line, again, when Mego passed it up, they quickly realized that we really screwed up.
All right.
I guess here at Minute 40, we'll take our second break.
They released like a Buck Rogers line and a Black Hole line.
Oh, man.
And we'll come back and talk a little bit about what happened next.
Remember that movie, The Black Hole?
From Disney.
It's really creepy, even still.
So they tried to catch up, and they ended up going bankrupt in 1983, basically as a result of losing this Star Wars line.
Sad.
And so Kenner picked it up, picked up the Star Wars line instead, and they released them right out of the gate in 1978, which I believe was the first year that they released these things, this three-and-three-quarter-inch Star Wars line of action figures.
In 1978, 1979, they made $100 million each year from selling those.
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They sold about 40 million units a year.
Dad had the strong belief that the devil was attacking us.