Evan Spiegel

And what I want to understand is why and the story behind the work that they created.

So typically what I'll do is just say, hey, pick something in your portfolio, anything you feel strongly about.

You could love it, hate it.

I don't care.

You just have to feel strongly about it.

And just tell me the story of why you made it and what you learned through that process.

And I think pretty quickly you can understand someone's process in terms of building something or inventing something.

How do they go about it?

And

I'm really trying to make sure that we have people who have different ways of doing that on our team.

One of the strengths of our design team has been that people come from lots of different backgrounds, right?

They might come from 3D animation or they might come from electrical engineering.

And like, that's a real strength to have folks who see the world differently and have, you know, totally different sets of skills.

Well, I think the number one way to develop young design talent is just help them make lots of stuff and get a lot of feedback from whether it's our customers or their teammates or myself directly.

And so one of the things that we do that's different at Snap is your first day that you join the design team, you present work.

And it's really, really important that the first day that you show up on the team, you're making things.

And that just sets the tone for the rest of your experience on the design team and growth on the design team, because really that's what we're all about.

And so I think folks who can get comfortable very quickly in that velocity of making things

That's where the ego sort of melts away because when you're creating a thousand new ideas, who cares that most of them are not great ideas?

That's totally fine, right?