Filip Lundstedt
speaker
192 appearances
2 recordings
2 series
first heard Mar 2025
last heard May 2025
Filip Lundstedt’s voice in public audio — every appearance, attributed to the second.
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Appearances
Living The Red Life · Filip Lundstedt on Turning Insurance Into a Profit Machine · 6 Mar 2025
podcast
meetings and they've not thought about all these other bells and whistles around it that you have what are three or four tips they can implement instantly to get more referrals happier clients improve sales processes yeah i think really understanding that you your your systems have to be automated and if you're not automating your systems like if you're using google sheets and excel spreadsheets like you're missing the boat right trust in your reps to do the 67 search points exactly it's never going to happen but if you automate it and you spend
one day a week with your guys and just say, hey, listen, let's get some ideation here. Let's create some structures for you. And then you put your own personal twist on it. So it's authentic. And I'm going to show you how to put it in a system where you can just automate it out for the next 90 days. And then every 90 days we meet again and we refresh everything. the information going out.
We did a lot of that. And we've actually just recently now, we actually hired four VAs. So four grand a month, grand a VA for our sales team. And they do a ton of custom work even beyond automation now. And one of them we started just doing was custom proposals for everyone. So they take the transcript from the Zoom, write this custom proposal out. The rep approves it every morning at 9 a.m.
And now they send custom proposals out. And it's like, and I teach my team because it's so much work. And I teach my team, I think the winning in business lies in the irregular things, the things that sound stupid, sound crazy, sound like that's a ton of work. Why would you ever do that? But that's actually where you win because no one else is doing it.
It's the uniqueness, right? Of doing something different so you stand out from everybody.
Yeah, like you send in handwritten thank you cards and hosting free lunches. It's like, that's so much fricking work, you know? But that's why it works.
Exactly. I have a 52-week video nurture series where they're getting a video, two, three-minute video that's highly produced. And I'm talking about how to pick a dentist, how to pick a primary care, how you know the hospital's ripping you off, what red flags to be looking for in your insurance bill. Don't pay the bill until you do this, right?
Just like those little tips that people don't think about. And most brokers don't do that. They sell and they disappear.
Yeah, yeah, yeah.
And then their book's getting flipped all the time.
Yeah. Here's one more example we're just starting that's even crazier. So, you know, we sold funnel builds for many years. We just hired like a whole separate design team division. And now they actually design the funnel for the client before a sales call.
Oh, wow.
It's ridiculous. It's like the most ridiculous thing ever because you're like doing a free website build to show the client before a sales call.
No, it's smart. I love that.
Yeah, but it's like so ridiculous it works because now they get to see a funnel before they even get on the site.
It takes the guessing out, like what's the product going to look like and yada, yada, right? So then you're just able to show it right up front.
And we're about to try it with a copy team doing books. So actually writing with ChatGPT and then a copywriter writing someone's book before they get on a call.
Yeah, before they get on a call. Okay. I love it. And we do the same thing customizing the plans before someone has an appointment with me. There's an intake form where they give me some information. And from that, I can shave off a lot of time and then already show them customized plans. And then they're like, whoa, wow.
And we all love that. I think when we've gone through our own sales processes, the first thing you want to visually see and understand how it works. So when someone turns up and can demonstrate that, it helps me buy way quicker. Whereas a lot of times in sales pros, they're like, oh, I can't answer that. I'm like, well, I'm not interested.
So tell me who can answer that or I'll find someone else that can. Exactly. I think that's a great tip for everyone listening is like, how can you meet the customer closer there so they can visually see it? For me, in my world, that might be pre-designing a website mock-up or social mock-ups or
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