Gary Vaynerchuk
speaker
6,070 appearances
31 recordings
12 series
first heard Aug 2016
last heard 11 Sep
Gary Vaynerchuk’s voice in public audio — every appearance, attributed to the second.
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recordings per month · last 12 monthsRecordings per month over the last 12 months — 24 in all, peaking in Aug 2026 with 11.
Appearances
What's so great about Vayner is we have such a broad view of the world.
I think all of you know this.
Some of those niches become a one week thing where you see running content for a while and it goes away.
And others, those niches become pillars of who you are and what you're interested in and
That dynamic needs to be understood dramatically more and I think what it means for everyone here is
the difference of if you understand it and understand what to do with with it from a branding and a performance standpoint.
versus not understanding it.
I think it changes your CAC and your ROAS and your outcomes and your career.
And everything that has to do with your professional life.
I think our industry is shockingly
broken up between performance and brand.
And I think it's hurting a lot of the businesses in this room and the and the industry.
I think when you s when you really focus on attention and relevance, it kind of sits almost like middle funnel.
And then when you understand it, you execute in it.
I believe currently in an organic social network environment, you know how passionate I am that Spotlight is not talked enough about and understood enough, and it's a huge opportunity that when you really understand what organic social media content is, that it becomes the starting point in the middle as a mid-funnel play, and that it wildly affects your lower funnel and upper funnel.
For the lower funnel,
We continue, as Wayner and I, as Gary, when I'm on a board or an investor, continue to shock the most mathematically sound individuals in this room by showing them that it's very cute that you're A to Triple Z testing with content with AI and OpenClaw and Nano and all this.
But if you actually go organic first and you actually understand what's getting views organically.
not hidden behind media to disguise that it was garbage creative.
and understand what that means and how you then post-produce it for lower funnel performance, it outperforms the best performance creative that the team guessed on.
Showing 41–60 of 6,070 · page 3 of 304
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