Gavin Baker
speaker
2,717 appearances
14 recordings
4 series
first heard Dec 2024
last heard 26 Jun
Gavin Baker’s voice in public audio — every appearance, attributed to the second.
Trend
recordings per month · last 12 monthsRecordings per month over the last 12 months — 11 in all, peaking in Jun 2026 with 6.
Appearances
You shouldn't be token maxing or token minning, you should be token min maxing.
And the idea of min maxing is when you're in a video game, you want to get the most resources for the lowest cost.
So if you're playing League of Legends, you're going to put
just the right amount of gold into this particular item or this particular stat point in an RPG, and you're going to try and find the optimal build based on your resources.
You have confined resources.
And somehow, it feels like these...
tech and all these companies went through some sort of hallucinatory period where they lost sight of that they should always have been mid-maxing because that is the goal of business at all times, in all things.
You would never say like, oh yeah, we're ad-maxing this quarter.
We're going to buy as many ads as possible.
Oh, no, it didn't work.
We spent way too much on ads.
They were not effective.
We need to admin, spend as little as possible on marketing.
It's like, no, you always want to be spending, you always want to be getting the most return on ad spend, the highest leverage output.
The crazy thing is that the lesson from that will be- This guy's like, I'm not getting fired.
$90,000 bill.
So the lesson that will be learned from that is don't spend $90,000 a day.
But the Super Bowl is, for a marketer, the Super Bowl is spend $5 million in one day.
And it works sometimes.
And sometimes Super Bowl ads deliver $20 million in value.
Showing 481–500 of 2,717 · page 25 of 136
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