Gianluca Ruggiero

So they tend to provide data points instead of insights.

The transformative power of our technology is to transform these data points into actionable insights.

Well, this is interesting.

We actually...

When we get the information from our AI, so the AI that we have does not require training.

It's designed for that purpose because otherwise it wouldn't be scalable.

But it's interesting that we gather information from the first data that we receive from AI that gives us more information than usually the customer has.

And I know it sounds arrogant, but when we come into a meeting,

with customers because yes, we do meetings with customers, although it's SaaS, customer success is a big part, especially with a platform that is very big like ours.

So we do training, but when we come into the meeting, we usually know

Almost I would say more than the customer because you see markets today, and I know it's your experience as well, are flooded with new products coming from small brands and things like that.

And big companies have lost contact with reality because they don't have the data.

So we come in with a fresher view.

We understand straight from the voice of the customer what's going on in that market, what are the real trends.

And also we can pinpoint what are the trends

Yeah, hedge funds.

So we had experience with both hedge funds and private equity.

I think that for a go-to-market strategy, we are more viable, or let's put it this way, private equity is more viable for us because, for example, we do play a role in the M&A strategy.

We had a private equity fund for which we did a pilot, which is the fund that is behind the Philadelphia 76ers.

And they were looking to purchase new live events like stadiums, arenas, things like that.