Gilbert Welsford

But the budget for this is about $50,000.

We'll have to see what portion of that ends up in the lighting category.

But that's the beauty of all events is every single thing is different.

So our events range from everything from about $2,000 all the way up to about $100,000 to $150,000.

In September, we probably did about $100,000 for the business.

All scaling from between $2,000 and $150,000.

Every single event is totally different.

Depending on what the client needs, we'll do whatever they need.

So we also, beyond the lighting, we also do audio engineering and audio visual, which includes televisions and live feeds and projections, as well as staging.

So we do it for corporate events, yeah.

So we actually produce a lot of, and I believe that's where actually you and I met, Nathan, was we were producing all of the lighting, all of the audiovisual, all of the staging for a conference that you were actually speaking at.

Ascend, yep.

Ascend, yeah, which was great.

So we do that as well.

Sure.

So our clients are built off of personal relationships.

So obviously we go through normal means of marketing, search engine optimization, that type of thing.

But really where we find the majority of our sales come through is on our clients referring us to other clients because it's all in the execution.

So we try to build personal relationships and we build partnerships with other people that are in our industry and have them be brand ambassadors for us to help grow our brand.

So there's two things that we talk about here in our business because it's a very capital-intensive business.