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Gordon Brown

πŸ‘€ Speaker
114 total appearances

Appearances Over Time

Podcast Appearances

Sliced Bread
Toast - Wilko

I think that was the key with Tony.

Sliced Bread
Toast - Wilko

He visited all the stores every year, talked to the staff in the shop floor, in the tea room, talked to the manager.

Sliced Bread
Toast - Wilko

And he could really gauge the people.

Sliced Bread
Toast - Wilko

Tony was a gentleman, a real gentleman.

Sliced Bread
Toast - Wilko

So what was the role of JK around that time then?

Sliced Bread
Toast - Wilko

He was a president.

Sliced Bread
Toast - Wilko

Although he did attend all the board meetings.

Sliced Bread
Toast - Wilko

And he attended the board meetings for the probably first four or five years that I was on the board.

Sliced Bread
Toast - Wilko

But I think what Tony did was also continue that best value concept that JK had.

Sliced Bread
Toast - Wilko

And I remember him writing to me not long after I joined the company saying, I want a maximum gross value.

Sliced Bread
Toast - Wilko

And he gave me a value.

Sliced Bread
Toast - Wilko

And what I don't want is profits to be more than typically around 5% return on sales.

Sliced Bread
Toast - Wilko

And if you get to 7%, then we're taking too much money off our customers.

Sliced Bread
Toast - Wilko

And so we had a bonus scheme that was targeted to that.

Sliced Bread
Toast - Wilko

And so we went for the 5% and we started drifting up.

Sliced Bread
Toast - Wilko

We dropped our prices so that we get more sales and we kept the 5% more sales, more profit.

Sliced Bread
Toast - Wilko

Everyone was happy.

Sliced Bread
Toast - Wilko

That's one of the things I think about Wilco at that time.

Sliced Bread
Toast - Wilko

I think they're very high level of honesty and a high level of integrity.

Sliced Bread
Toast - Wilko

I mean, one of the things that we all said, and this was JK, was he wanted the suppliers paid on time.