Greg Luken

speaker

184 appearances 1 recordings 1 series first heard May 2025 last heard May 2025

Greg Luken’s voice in public audio — every appearance, attributed to the second.

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Wealthy After 40: Retirement Planning and Budgeting for Gen X · How to Become Wealthy w/Greg Luken · 2 May 2025 podcast

You know, when I was younger, we called them business owners.

Now everybody's an entrepreneur, but, but before everybody was an entrepreneur, it's they're either entrepreneurs or top performing professionals.

And so what ends up happening is,

is there are all these psychological things that show up because these people...

really have a foot in each world.

They have a foot in their old world where you didn't talk about money around the dinner table.

You weren't raised with a silver spoon in your mouth.

You had a plastic spork.

And one person shared the story that, hey, we lost our house.

I ended up couch surfing.

My mom moved in with her parents.

I slept on friends' couches.

And

I got out of college, worked my way through college.

I got a job at a firm, became a partner there.

And now 35 years later, I have attorneys and CPAs telling me what states I can't afford to die in.

And so this whole idea that there are complexities that we didn't talk about around the dinner table.

There were things that weren't talked about.

There are these things that show up just

psychographically, I guess you say, that like imposter syndrome or FOMO, the fear of missing out, or FOMO, the fear of messing up, or the Waffle House hash brown life where you're scattered, smothered, and all covered up.

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