Greg McKeown

So maybe the idea is, well, there's a smaller market for the one to infinity market. But I've spent so much of my life working with people in that category that I feel a lot of sympathy and even compassion. Yeah, I would say compassion better even than sympathy because Because there's a lot of misjudgment, really low quality judgment of people that are successful.

Because if you're trying to go from zero to one and somebody's up there and they're in three, four, five, 10, it's like, yeah, they're all right. They're fine. They'll be okay. And it's like, that's because they actually don't understand what it is once you start to get there. So what is someone going to experience?

Because if you're trying to go from zero to one and somebody's up there and they're in three, four, five, 10, it's like, yeah, they're all right. They're fine. They'll be okay. And it's like, that's because they actually don't understand what it is once you start to get there. So what is someone going to experience?

Because if you're trying to go from zero to one and somebody's up there and they're in three, four, five, 10, it's like, yeah, they're all right. They're fine. They'll be okay. And it's like, that's because they actually don't understand what it is once you start to get there. So what is someone going to experience?

They're going to experience, what's that word where you're standing on a high building and you're looking over? Vertigo. Vertigo. Success vertigo is definitely part of the problem. It's just like, whoa, where even am I now? You know, I've just been trying to get up here. you know, and now I got up here and now this just feels so strange.

They're going to experience, what's that word where you're standing on a high building and you're looking over? Vertigo. Vertigo. Success vertigo is definitely part of the problem. It's just like, whoa, where even am I now? You know, I've just been trying to get up here. you know, and now I got up here and now this just feels so strange.

They're going to experience, what's that word where you're standing on a high building and you're looking over? Vertigo. Vertigo. Success vertigo is definitely part of the problem. It's just like, whoa, where even am I now? You know, I've just been trying to get up here. you know, and now I got up here and now this just feels so strange.

And the number of people up here, there's like, you know, down there on level one, there was like a million people. And then as I got up, as I carried on walking up and going up and up and up, you know, the numbers start siphoning out. And now up here, it's like, There's three people up here and they're all really busy doing their thing and I don't know who to talk to or how to operate.

And the number of people up here, there's like, you know, down there on level one, there was like a million people. And then as I got up, as I carried on walking up and going up and up and up, you know, the numbers start siphoning out. And now up here, it's like, There's three people up here and they're all really busy doing their thing and I don't know who to talk to or how to operate.

And the number of people up here, there's like, you know, down there on level one, there was like a million people. And then as I got up, as I carried on walking up and going up and up and up, you know, the numbers start siphoning out. And now up here, it's like, There's three people up here and they're all really busy doing their thing and I don't know who to talk to or how to operate.

And so the loneliness of leadership and the loneliness of success is huge. And this is one of the reasons that you see the psychological discombobulation of people that achieve success in a sense overnight, even though they almost have always been working for years to get there. But then suddenly it pops. They get into this movie.

And so the loneliness of leadership and the loneliness of success is huge. And this is one of the reasons that you see the psychological discombobulation of people that achieve success in a sense overnight, even though they almost have always been working for years to get there. But then suddenly it pops. They get into this movie.

And so the loneliness of leadership and the loneliness of success is huge. And this is one of the reasons that you see the psychological discombobulation of people that achieve success in a sense overnight, even though they almost have always been working for years to get there. But then suddenly it pops. They get into this movie.

I had Matthew McConaughey on my podcast and we've remained friends since. And He's like, you know, the day after the big break happens and the movie comes out, he's like, I walked down the same road the day before and there was like two or three people that looked at me and maybe they weren't even really looking at me.

I had Matthew McConaughey on my podcast and we've remained friends since. And He's like, you know, the day after the big break happens and the movie comes out, he's like, I walked down the same road the day before and there was like two or three people that looked at me and maybe they weren't even really looking at me.

I had Matthew McConaughey on my podcast and we've remained friends since. And He's like, you know, the day after the big break happens and the movie comes out, he's like, I walked down the same road the day before and there was like two or three people that looked at me and maybe they weren't even really looking at me.

He says afterwards, there was two or three people not looking at him and they might have been looking at him. The difference was so different. And one of the things he ended up having to do, not immediately, but he took a year or two out of it just to go, okay, I don't even know where I am anymore. And I don't just want to be the rom-com guy. So he took a sort of connect the dots year or two.

He says afterwards, there was two or three people not looking at him and they might have been looking at him. The difference was so different. And one of the things he ended up having to do, not immediately, but he took a year or two out of it just to go, okay, I don't even know where I am anymore. And I don't just want to be the rom-com guy. So he took a sort of connect the dots year or two.

He says afterwards, there was two or three people not looking at him and they might have been looking at him. The difference was so different. And one of the things he ended up having to do, not immediately, but he took a year or two out of it just to go, okay, I don't even know where I am anymore. And I don't just want to be the rom-com guy. So he took a sort of connect the dots year or two.

And I thought that was pretty brilliant. prescient of him, showed a pretty strong degree of foresight to not just become a function of the machine. And that's basically what I think it is, is that as you're moving up the levels, you're building a machine that's going to produce the thing you want, to produce the success.