GT Dave

And so I had to do the unthinkable.

I had to go find my next new facility and find my next home so I could make more, but still make it the right way.

Yeah.

And I was scared of the Edwalla effect, that I was now going to, something bad was going to happen.

Yes, yes.

And I was very conscientious of what the guardrails needed to be so I didn't burn the house down.

Yeah, as long as you don't deviate from your primary path, I've learned, it keeps you honest.

Has it changed since then?

Oh, my gosh.

We know.

I mean, at some point, we got too crazy.

I think we had, like, over 30 flavors.

Yeah, which is a great thing because we technically have something for everyone.

But as, you know, consumer profile and flavor palettes change, we've, like, expanded and contracted certain flavors.

Like, we had...

which is still one of my favorite flavors, like a carrot tumeric, which was so good.

But then carrot became synonymous with sugar.

So people were like, I won't drink that anymore.

So we had to kind of, you know, weave and bob with trends and sometimes,

You know, we had a product called Heartbeat, which was like fresh pressed beet juice with like rosemary.