Ishveen Jolly

And so we've actually probably built more tech, not, well, it's like the tech is 50-50, but the service is probably 75 brand, 25 athlete agent. And it goes back to the fact that at the end of the day, well, one is we work with a lot of agents, so they do part of the servicing.

And two is, you know, we've had companies approach us for partnerships and they're like, hey, we've got this great business, put it in front of your athletes. And we're like, look, our athletes come to us for sponsorship, for marketing dollars. They're not coming to us for like a merchandise line. Or to launch a Shopify. Like maybe we'd get there.

And two is, you know, we've had companies approach us for partnerships and they're like, hey, we've got this great business, put it in front of your athletes. And we're like, look, our athletes come to us for sponsorship, for marketing dollars. They're not coming to us for like a merchandise line. Or to launch a Shopify. Like maybe we'd get there.

And two is, you know, we've had companies approach us for partnerships and they're like, hey, we've got this great business, put it in front of your athletes. And we're like, look, our athletes come to us for sponsorship, for marketing dollars. They're not coming to us for like a merchandise line. Or to launch a Shopify. Like maybe we'd get there.

But to be honest, if we didn't give them brand dollars, they'd be like, why am I here?

But to be honest, if we didn't give them brand dollars, they'd be like, why am I here?

But to be honest, if we didn't give them brand dollars, they'd be like, why am I here?

You know, like, you know why you go to Uber. You know why you go to Airbnb. You know what? So I think we've been very clean and clear that we're not trying to give you. We're not trying to do everything for you, athlete and agent. We're trying to do this. And to do this, we need to have have the brands. And once we have the and, you know, right at the beginning, we had very small brands.

You know, like, you know why you go to Uber. You know why you go to Airbnb. You know what? So I think we've been very clean and clear that we're not trying to give you. We're not trying to do everything for you, athlete and agent. We're trying to do this. And to do this, we need to have have the brands. And once we have the and, you know, right at the beginning, we had very small brands.

You know, like, you know why you go to Uber. You know why you go to Airbnb. You know what? So I think we've been very clean and clear that we're not trying to give you. We're not trying to do everything for you, athlete and agent. We're trying to do this. And to do this, we need to have have the brands. And once we have the and, you know, right at the beginning, we had very small brands.

You know, you're a smaller company. You don't have any notable names. They love it now. We just did a great campaign for Live Golf in Miami. And they're like, oh, yeah, we want to work with Live and we want to work with Western Union and we want to work with Drunk Elephant. And so they love it when we bring them better brands. They respect the fact that that's our job.

You know, you're a smaller company. You don't have any notable names. They love it now. We just did a great campaign for Live Golf in Miami. And they're like, oh, yeah, we want to work with Live and we want to work with Western Union and we want to work with Drunk Elephant. And so they love it when we bring them better brands. They respect the fact that that's our job.

You know, you're a smaller company. You don't have any notable names. They love it now. We just did a great campaign for Live Golf in Miami. And they're like, oh, yeah, we want to work with Live and we want to work with Western Union and we want to work with Drunk Elephant. And so they love it when we bring them better brands. They respect the fact that that's our job.

And we just give you great deals.

And we just give you great deals.

And we just give you great deals.

Yeah. We, again, probably same thing. So dollars wise, we focus on the brand, um, And then what we tend to do is because we have like so many athletes now, like, you know, like we've got like 80 percent of the NFL. We've got thousands of college athletes, got loads of influencers. So when we need to fill a brand campaign that we don't have, like we've now moved into different verticals.

Yeah. We, again, probably same thing. So dollars wise, we focus on the brand, um, And then what we tend to do is because we have like so many athletes now, like, you know, like we've got like 80 percent of the NFL. We've got thousands of college athletes, got loads of influencers. So when we need to fill a brand campaign that we don't have, like we've now moved into different verticals.

Yeah. We, again, probably same thing. So dollars wise, we focus on the brand, um, And then what we tend to do is because we have like so many athletes now, like, you know, like we've got like 80 percent of the NFL. We've got thousands of college athletes, got loads of influencers. So when we need to fill a brand campaign that we don't have, like we've now moved into different verticals.

So we just ran a campaign with a Costco vegan parmesan cheese brand and they wanted foodie influencers who drive Costco sales. So like we'll go out and get new people, but to fulfill a campaign, kind of like what I was saying about podcasts. So like if one of our brands is like, we're actually interested in podcasts. We're like, cool, we'll go out and get like opportunities for you.