James Isilay

They were more a PLG motion.

So I wanted to get a PLG motion for, you know, because we weren't very skilled at that, and our IT team wasn't.

So I wanted for us to get the skill set for that.

I think it's just giving them the resources that they needed to grow more.

So using our marketing engine, we have a really great marketing engine, Alistair Corsi, who's a... So that skill set, bringing that skill set to them so they got better at marketing.

I think...

Right now, we kept the businesses separately.

So we've got the PLG business under a separate brand.

We haven't brought it in under the same brand.

And we're really going after different countries and territories with it.

So right now, we're keeping the businesses separate, and we're keeping the motion separate.

And all I'm doing is giving them more resources so they can do PLG better and more on scale.

So, I mean, I think that's the difference.

I mean, the IT teams are different.

The IT teams are in Tunisia, where we're paying, like... I don't know where... James, I have no idea where that is.

It's in North Africa.

Missed the geography part as well.

Okay, cool.

So different geos.

Yeah, different skill sets.