Jason Cohen

speaker

1,168 appearances 2 recordings 2 series first heard Apr 2024 last heard 27 Jan

Jason Cohen’s voice in public audio — every appearance, attributed to the second.

Trend

recordings per month · last 12 months

Recordings per month over the last 12 months — 1 in all, peaking in Jan 2026 with 1.

Appearances

newest first · ▶ plays the moment

Startups For the Rest of Us · Episode 817 | Bootstrapping in the Age of AI with Jason Cohen · 27 Jan 2026 podcast

And people would say things like, do you have just like stuff about marketing?

And I'm thinking, yeah, kind of scattered over a million things.

You know, it's not...

So the purpose of the book wasn't just to take every idea and make it organized, but rather I thought, I wonder if I do have any central concepts.

Do I have a philosophy?

I don't even know.

And so for maybe a year, I just thought like, I don't know.

I can't, I don't know that if I have one.

And so I didn't want to just write an anthology.

But then there was this common thread I found in at least a lot of the things that I think, which is that there are these small things that make an inordinate difference in companies.

And of course, every company is different and all that.

So all those normal things apply.

But there are some things which are systematic and mechanical about how companies work or how people buy things or how human nature is, how teams work.

Something – or even about like A-B testing and the math behind that.

Like certain things which are true because they're built into how it normally works.

And that's why these things where a small change can make a big difference.

That's why that's so – I don't want to say universal.

It's not.

But it's so common because it's based in some systematic fact about the world or how things work.

And then another criteria I found that was interesting is –

Showing 21–40 of 1,168 · page 2 of 59