Jason Hartman
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Podcast Appearances
What I'm seeing is, you know, I thought people would be selling the houses right away and a lot of motivation. But what I ended up seeing, I did a sample last week of just a couple days from last year. I said, how many of these leads are actually selling a year later? What I found is 27% of the leads sell within one year.
What I'm seeing is, you know, I thought people would be selling the houses right away and a lot of motivation. But what I ended up seeing, I did a sample last week of just a couple days from last year. I said, how many of these leads are actually selling a year later? What I found is 27% of the leads sell within one year.
Which is a lot more than I thought. I think that's awesome. You know, you'd think you'd have more tire kickers being that you're doing Google platform.
Which is a lot more than I thought. I think that's awesome. You know, you'd think you'd have more tire kickers being that you're doing Google platform.
27% is a lot. But what I also found is 64% of those... don't sign a contract till 90 days after they filled out the lead.
27% is a lot. But what I also found is 64% of those... don't sign a contract till 90 days after they filled out the lead.
And that blew me away.
And that blew me away.
Blew me away. Because now you have the opportunity You get a lead in, you're like, oh man, this person's unmotivated, they want retail. Of course they want retail, wouldn't you? But then reality strikes them in the face. That hole in the roof's not going to fix itself. That kitchen, you haven't updated it for 50 years, you're not going to get the price your neighbor got.
Blew me away. Because now you have the opportunity You get a lead in, you're like, oh man, this person's unmotivated, they want retail. Of course they want retail, wouldn't you? But then reality strikes them in the face. That hole in the roof's not going to fix itself. That kitchen, you haven't updated it for 50 years, you're not going to get the price your neighbor got.
So let's try and find a deal. And if the investors follow up, and I think more phone calls every so often, don't blow up their phones, but check back every month or two. That month, three, four, five, six, you're going to see a huge advantage.
So let's try and find a deal. And if the investors follow up, and I think more phone calls every so often, don't blow up their phones, but check back every month or two. That month, three, four, five, six, you're going to see a huge advantage.
Yes, I have some suggestions. I'll give you a couple more numbers, though.
Yes, I have some suggestions. I'll give you a couple more numbers, though.
Number one, it takes over 30 contacts on average to get a contract between text, emails, and phone calls.
Number one, it takes over 30 contacts on average to get a contract between text, emails, and phone calls.
You know, a lot of it's a couple of texts in the beginning, but then, you know, we're tracking all the text messages, all the emails. Some of them might be a threat, but the average is over 30 times you've talked to a person before you get a deal. The other thing we found going back to the 27%, another 28% list and don't sell. Hmm.
You know, a lot of it's a couple of texts in the beginning, but then, you know, we're tracking all the text messages, all the emails. Some of them might be a threat, but the average is over 30 times you've talked to a person before you get a deal. The other thing we found going back to the 27%, another 28% list and don't sell. Hmm.
And you think that there's opportunities in there, especially the listings that don't sell. You get back to them, hey, listen, how'd the listing go? It didn't work. I understand you tried to go with a realtor. Hey, let's revisit this. And I think you talk so much about having the personal relationships. Obviously, if you're buying a lot of leads, you can't have a...
And you think that there's opportunities in there, especially the listings that don't sell. You get back to them, hey, listen, how'd the listing go? It didn't work. I understand you tried to go with a realtor. Hey, let's revisit this. And I think you talk so much about having the personal relationships. Obviously, if you're buying a lot of leads, you can't have a...