Jay Papasan

For those that are still struggling, and I find especially a lot of younger people, maybe people going through transition, it's the idea of thinking, what's my big reason for being here? And then you work backwards to, and what do I need to be doing right now?

For those that are still struggling, and I find especially a lot of younger people, maybe people going through transition, it's the idea of thinking, what's my big reason for being here? And then you work backwards to, and what do I need to be doing right now?

I love it. Well, Jay, thank you for making the time here. Thank you so much, Jay, for being here.

I love it. Well, Jay, thank you for making the time here. Thank you so much, Jay, for being here.

Uh, more, more.

Okay.

When we peaked, we peaked, we sold 27,000 copies in one week and we had to build up to that over the course of the month, but we had done some research and we had figured out that we would have a really good chance of making it if we sold about 20,000 copies.

Okay.

And Gary, of course, we made a plan to be bigger, and he doubled that again.

Because if you plan your activities around your minimum needs, you're probably going to fall short.

So we had a huge plan.

We had all kinds of promotions.

At that time, we had about...

I want to say 43,000 associates of which I would say about 4,300.

Usually I look at about 10% of the total agents in our network.

They're going to be really engaged.

And so some of them bought one, some of them bought more, but we use them, right?

We work from the inside out to help us seed the market.

So it was a huge strategy to launch a lot in a small period of time and then hopefully sustain it over time.

I think almost everybody here has the ability to build an email list.