Jeff Krasno

Yeah.

Yeah.

Yeah, so I ended up coming up with this little acronym called the Big Macs. Not just the ones that you buy at the Evil M, but I really, I call it the Big Modern American Conveniences, so MAC. And, you know, there's, again, there are so many of them. But if you look at, like, I think the primary culprits that then create these mismatches, you know, I would say the number one is our food system.

Yeah, so I ended up coming up with this little acronym called the Big Macs. Not just the ones that you buy at the Evil M, but I really, I call it the Big Modern American Conveniences, so MAC. And, you know, there's, again, there are so many of them. But if you look at, like, I think the primary culprits that then create these mismatches, you know, I would say the number one is our food system.

Yeah, so I ended up coming up with this little acronym called the Big Macs. Not just the ones that you buy at the Evil M, but I really, I call it the Big Modern American Conveniences, so MAC. And, you know, there's, again, there are so many of them. But if you look at, like, I think the primary culprits that then create these mismatches, you know, I would say the number one is our food system.

So... starting in really after World War II, we started to see these massive escalations in obesity, right, in this country, and then other obesity-related diseases. That was this time where we started to essentially apply sort of a military industrial mindset to agriculture and to food. This was known as the Green Revolution. And, you know, candidly, it wasn't inspired by

So... starting in really after World War II, we started to see these massive escalations in obesity, right, in this country, and then other obesity-related diseases. That was this time where we started to essentially apply sort of a military industrial mindset to agriculture and to food. This was known as the Green Revolution. And, you know, candidly, it wasn't inspired by

So... starting in really after World War II, we started to see these massive escalations in obesity, right, in this country, and then other obesity-related diseases. That was this time where we started to essentially apply sort of a military industrial mindset to agriculture and to food. This was known as the Green Revolution. And, you know, candidly, it wasn't inspired by

for Machiavellian purposes, we needed to make enough calories to meet the needs of a very, very growing and escalating population. The problem was is that we started to create shelf-stable, nutrient-deficient calories, and in a surfeit of them, such that all that in the pump, and then you fast forward now, sort of in the palm of our hand, before this podcast would even finish,

for Machiavellian purposes, we needed to make enough calories to meet the needs of a very, very growing and escalating population. The problem was is that we started to create shelf-stable, nutrient-deficient calories, and in a surfeit of them, such that all that in the pump, and then you fast forward now, sort of in the palm of our hand, before this podcast would even finish,

for Machiavellian purposes, we needed to make enough calories to meet the needs of a very, very growing and escalating population. The problem was is that we started to create shelf-stable, nutrient-deficient calories, and in a surfeit of them, such that all that in the pump, and then you fast forward now, sort of in the palm of our hand, before this podcast would even finish,

We could literally order up any kind of food stuff in or out of season to your front door and have a feast. But this is, of course, like hijacking our own biology because we were meant to... Endure periods of scarcity like we talked about before. That kept us healthy. There's so many other examples. I think the other primary one would be just our sedentary lifestyles. Most of us sit at desk jobs.

We could literally order up any kind of food stuff in or out of season to your front door and have a feast. But this is, of course, like hijacking our own biology because we were meant to... Endure periods of scarcity like we talked about before. That kept us healthy. There's so many other examples. I think the other primary one would be just our sedentary lifestyles. Most of us sit at desk jobs.

We could literally order up any kind of food stuff in or out of season to your front door and have a feast. But this is, of course, like hijacking our own biology because we were meant to... Endure periods of scarcity like we talked about before. That kept us healthy. There's so many other examples. I think the other primary one would be just our sedentary lifestyles. Most of us sit at desk jobs.

I think in the United States, 80% of all jobs are desk jobs. So we're sitting, we're having these... eight, nine, ten hour periods of sedentariness, right? So we're not moving our body. This flies completely in the face of how we evolved. You know, we evolved moving all the time. We walked somewhere between on average, 7 to 10 miles per day.

I think in the United States, 80% of all jobs are desk jobs. So we're sitting, we're having these... eight, nine, ten hour periods of sedentariness, right? So we're not moving our body. This flies completely in the face of how we evolved. You know, we evolved moving all the time. We walked somewhere between on average, 7 to 10 miles per day.

I think in the United States, 80% of all jobs are desk jobs. So we're sitting, we're having these... eight, nine, ten hour periods of sedentariness, right? So we're not moving our body. This flies completely in the face of how we evolved. You know, we evolved moving all the time. We walked somewhere between on average, 7 to 10 miles per day.

So for people sort of managing steps on their iWatch, that's somewhere between 14,000 and 20,000 steps per day. Sort of just baseline level, you know? often against our will, we were forced into a full sprint, right? Sometimes being chased by an ungulate or whatever. And then we lifted and carried heavy things, right? We, you know, chopped wood and carried water, etc.

So for people sort of managing steps on their iWatch, that's somewhere between 14,000 and 20,000 steps per day. Sort of just baseline level, you know? often against our will, we were forced into a full sprint, right? Sometimes being chased by an ungulate or whatever. And then we lifted and carried heavy things, right? We, you know, chopped wood and carried water, etc.

So for people sort of managing steps on their iWatch, that's somewhere between 14,000 and 20,000 steps per day. Sort of just baseline level, you know? often against our will, we were forced into a full sprint, right? Sometimes being chased by an ungulate or whatever. And then we lifted and carried heavy things, right? We, you know, chopped wood and carried water, etc.